Ref. #9F7F69 · MP3181
Craft Brown
24%LRV Value
Warm (Golden)Undertone
Craft Brown Technical Profile
What color is Craft Brown? It's a deep warm brown with the hex code #9F7F69. Colors similar to Craft Brown include Valspar Tender Twig, Behr Nutshell, Behr Home Sweet Home. Craft Brown has a warm (golden) undertone, which affects how it pairs with trim, flooring, and adjacent wall colors. With an LRV of 24, Craft Brown creates a dramatic, enveloping mood — best on accent walls, dining rooms, and intimate spaces where atmosphere matters more than reflected light. As a warm neutral, Craft Brown pairs with off-whites for trim, white oak or walnut floors, and brass or warm brushed nickel hardware. Deep green, navy, or terra-cotta all read well as accent colors. Warm neutrals come alive under 2700K bulbs, where their underlying yellow or peach undertones add visible warmth. Under 4000K daylight they read cleaner and slightly cooler.
Colors Similar to Craft Brown
Closest digital match based on color values. Always verify with physical samples.
Recommended Pairings
Colors That Work With Craft Brown
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Craft Brown
#9F7F69
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#ADAA85
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Craft Brown
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Craft Brown Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar MPC Colors
Other MPC colors close to Craft Brown.
More brown colors from other brands
Cross-brand colors in the brown family — useful when you want a similar look from a different brand.
Craft Brown — Frequently Asked Questions
What undertone does Craft Brown have?
Craft Brown by MPC has a warm (golden) undertone and belongs to the brown color family.
What colors match Craft Brown from other brands?
The closest matches are Tender Twig by Valspar (#9C7D69), Nutshell by Behr (#A37F66), Home Sweet Home by Behr (#9C806A). Always verify with physical samples.
What is the LRV of Craft Brown?
Craft Brown has an LRV of 23.6, where 0 is pure black and 100 is pure white.
Explore More with Craft Brown
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Craft Brown's warm (golden) undertone matters more than its surface color — and how to read undertones in any paint chip.