Chocolate Coco S-G-760 is a brown paint color from Behr. It has a hex value of #4E3931, estimated LRV 8 and a warm (golden) undertone. Its closest cross-brand match is Turkish Coffee from Sherwin-Williams (nearly identical), with 49 more equivalents across other brands.
Behr · #4E3931 · S-G-760
Chocolate Coco
8%Estimated LRV
Warm (Golden)Undertone
Chocolate Coco Technical Profile
HEX Code#4E3931
RGB78, 57, 49
Estimated LRV8.0
UndertoneWarm (Golden)
Digital swatches and calculated matches are approximations. Catalog LRV values may be calculated estimates, not manufacturer measurements. Data and matching method. Check the brand reference and physical samples before purchase.
Color Familybrown
BrandBehr
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Place physical samples beside your flooring and trim. Check them in daylight and with your evening lights before buying paint.
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Compare alternatives to Chocolate Coco
Digital candidates from other paint brands, ranked by color similarity. Always verify with a physical sample. How we calculate match accuracy →
Turkish Coffee
Sherwin-Williams
#4D3930
Close digital match
Parkwood
Dutch Boy
#4D3930
Close digital match
Tudor Brown
Benjamin Moore
#503B31
Close digital match
Jeff’s Java
Vista Paint
#523C32
Close digital match
Terra Brown
RAL
#4E3B31
Close digital match
Thoroughfare
Valspar
#4E342D
Similar digital color
Film Noir
Hirshfield's
#473933
Similar digital color
Spiced Hot Chocolate
Dunn-Edwards
#53433E
Similar digital color
Stewart House Brown
PPG
#54443F
Similar digital color
Burnt Clay
Kilz
#58423F
Similar digital color
Nourish .05
Colorhouse
#53453C
Visible digital difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Generated palette previews
Colors That Work With Chocolate Coco
These are generated digital colors, not named manufacturer paints. Use the palette tools to find paint candidates, then compare physical samples.
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Chocolate Coco
#4E3931
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#6B6347
Trim & Molding
Digital white
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Chocolate Coco
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Chocolate Coco Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Behr Colors
Other Behr colors close to Chocolate Coco.
More brown colors from other brands
Cross-brand colors in the brown family — useful when you want a similar look from a different brand.
Chocolate Coco — Frequently Asked Questions
What undertone does Chocolate Coco have?
Chocolate Coco by Behr has a warm (golden) undertone and sits in the brown color family. This is a digital classification, not a prediction of physical paint under every light. Compare samples in your own space.
What colors match Chocolate Coco from other brands?
The closest cross-brand equivalents to Chocolate Coco are Turkish Coffee by Sherwin-Williams (a close digital match), Parkwood by Dutch Boy (a close digital match), Tudor Brown by Benjamin Moore (a close digital match) — the best options for getting Chocolate Coco's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Chocolate Coco?
Chocolate Coco has a estimated lightness value of 8.0, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Chocolate Coco
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Chocolate Coco's warm (golden) undertone matters more than its surface color — and how to read undertones in any paint chip.