Florence Brown 230F-7 is a brown paint color from Behr. It has a hex value of #74412D, LRV 12 and a warm (golden) undertone. Its closest cross-brand match is Cimarron from Benjamin Moore (nearly identical), with 49 more equivalents across other brands.
Ref. #74412D · 230F-7
Florence Brown
12%LRV Value
Warm (Golden)Undertone
Florence Brown Technical Profile
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Florence Brown in Every Brand
The closest equivalent to Florence Brown in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
BehrFlorence Brown
Nearly identical
Benjamin MooreCimarron
Cimarron
Benjamin Moore
Nearly identical
Pearl Copper
RAL
Nearly identical
Valentino
Vista Paint
Very similar
Pinecone Brown
Dutch Boy
Very similar
Smoked Paprika
Valspar
Very similar
Valentino
Hirshfield's
Very similar
Rugged Brown
Sherwin-Williams
Very similar
Bird House Brown
PPG
Very similar
Cellar Door
Dunn-Edwards
Visible difference
Clay .04
Colorhouse
Visible difference
Ancient Spice
Kilz
Visible difference
Etruscan Red
Farrow & Ball
Visible difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Florence Brown
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Florence Brown
#74412D
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#867A4E
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Florence Brown
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Florence Brown Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Behr Colors
Other Behr colors close to Florence Brown.
More brown colors from other brands
Cross-brand colors in the brown family — useful when you want a similar look from a different brand.
Florence Brown — Frequently Asked Questions
What undertone does Florence Brown have?
Florence Brown by Behr has a warm (golden) undertone and sits in the brown color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Florence Brown in your own space before committing.
What colors match Florence Brown from other brands?
The closest cross-brand equivalents to Florence Brown are Cimarron by Benjamin Moore (a near-identical match), Pearl Copper by RAL (a near-identical match), Fallen by Benjamin Moore (a very close match) — the best options for getting Florence Brown's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Florence Brown?
Florence Brown has a Light Reflectance Value (LRV) of 12.0, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Florence Brown
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Florence Brown's warm (golden) undertone matters more than its surface color — and how to read undertones in any paint chip.