Mission Wildflower 110D-5 is a pink paint color from Behr. It has a hex value of #97357E, LRV 15 and a warm (pink) undertone. Its closest cross-brand match is Grape Riot from Vista Paint (very similar), with 49 more equivalents across other brands.
Ref. #97357E · 110D-5
Mission Wildflower
15%LRV Value
Warm (Pink)Undertone
Mission Wildflower Technical Profile
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Mission Wildflower in Every Brand
The closest equivalent to Mission Wildflower in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
BehrMission Wildflower
Very similar
Vista PaintGrape Riot
Grape Riot
Vista Paint
Very similar
Traffic Purple
RAL
Very similar
Twilight Magenta
Benjamin Moore
Visible difference
Plum Passion
Dunn-Edwards
Visible difference
Bright Black Raspberry
PPG
Visible difference
Fearless Fuchsia
Dutch Boy
Visible difference
Dynamo
Sherwin-Williams
Visible difference
Petal .04
Colorhouse
Visible difference
Pink Pizzazz
Valspar
Visible difference
Berry Patch
Hirshfield's
Visible difference
De Janeiro
Kilz
Visible difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Mission Wildflower
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Mission Wildflower
#97357E
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#A45B6D
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Mission Wildflower
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Mission Wildflower Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Behr Colors
Other Behr colors close to Mission Wildflower.
More pink colors from other brands
Cross-brand colors in the pink family — useful when you want a similar look from a different brand.
Mission Wildflower — Frequently Asked Questions
What undertone does Mission Wildflower have?
Mission Wildflower by Behr has a warm (pink) undertone and sits in the pink color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Mission Wildflower in your own space before committing.
What colors match Mission Wildflower from other brands?
The closest cross-brand equivalents to Mission Wildflower are Grape Riot by Vista Paint (a very close match), Traffic Purple by RAL (a very close match), Twilight Magenta by Benjamin Moore (a close match) — the best options for getting Mission Wildflower's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Mission Wildflower?
Mission Wildflower has a Light Reflectance Value (LRV) of 15.0, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Mission Wildflower
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Mission Wildflower's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.