Pink Wink M120-3 is a purple paint color from Behr. It has a hex value of #E3B2F6, LRV 55 and a warm (pink) undertone. Its closest cross-brand match is Pretty Petunia from Dunn-Edwards (a visible but close match), with 49 more equivalents across other brands.
Ref. #E3B2F6 · M120-3
Pink Wink
55%LRV Value
Warm (Pink)Undertone
Pink Wink Technical Profile
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Pink Wink in Every Brand
The closest equivalent to Pink Wink in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
BehrPink Wink
Visible difference
Dunn-EdwardsPretty Petunia
Pretty Petunia
Dunn-Edwards
Visible difference
Very Violet
Vista Paint
Visible difference
Cherish the Moment
Hirshfield's
Visible difference
Plink
Valspar
Visible difference
Sea Lavender
PPG
Visible difference
Exotic Fuchsia
Benjamin Moore
Visible difference
Crush
Kilz
Visible difference
Free Spirit
Sherwin-Williams
Visible difference
Birthday Wishes
Dutch Boy
Visible difference
Shallot
Farrow & Ball
Visible difference
Sprout .07
Colorhouse
Visible difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Pink Wink
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Pink Wink
#E3B2F6
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#C969B4
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Pink Wink
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Pink Wink Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Behr Colors
Other Behr colors close to Pink Wink.
More purple colors from other brands
Cross-brand colors in the purple family — useful when you want a similar look from a different brand.
Pink Wink — Frequently Asked Questions
What undertone does Pink Wink have?
Pink Wink by Behr has a warm (pink) undertone and sits in the purple color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Pink Wink in your own space before committing.
What colors match Pink Wink from other brands?
The closest cross-brand equivalents to Pink Wink are Pretty Petunia by Dunn-Edwards (a close match), Favorite Lavender by Dunn-Edwards (a close match), Very Violet by Vista Paint (a close match) — the best options for getting Pink Wink's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Pink Wink?
Pink Wink has a Light Reflectance Value (LRV) of 54.8, on a scale where 0 is pure black and 100 is pure white — that makes it a mid-light color — bright enough for living areas yet soft enough for bedrooms, and adaptable across most lighting conditions.
Explore More with Pink Wink
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Pink Wink's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.