Preservation Plum PPU17-05 is a gray paint color from Behr. It has a hex value of #655865, LRV 11 and a warm (pink) undertone. Its closest cross-brand match is Purple Fury from Valspar (nearly identical), with 49 more equivalents across other brands.
Ref. #655865 · PPU17-05
Preservation Plum
11%LRV Value
Warm (Pink)Undertone
Preservation Plum Technical Profile
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Preservation Plum in Every Brand
The closest equivalent to Preservation Plum in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
BehrPreservation Plum
Nearly identical
ValsparPurple Fury
Purple Fury
Valspar
Nearly identical
Cabernet
Benjamin Moore
Very similar
Roasted Beet
Kilz
Very similar
Night Vineyard
PPG
Very similar
Purple Trinket
Dunn-Edwards
Very similar
Ripe Berry
Sherwin-Williams
Very similar
Ripened Plum
Dutch Boy
Very similar
Muted Mulberry
Vista Paint
Very similar
Muted Mulberry
Hirshfield's
Visible difference
Wood .05
Colorhouse
Visible difference
Pearl Black Berry
RAL
Visible difference
Paean Black
Farrow & Ball
Visible difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Preservation Plum
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Preservation Plum
#655865
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#906078
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Preservation Plum
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Preservation Plum Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Behr Colors
Other Behr colors close to Preservation Plum.
More gray colors from other brands
Cross-brand colors in the gray family — useful when you want a similar look from a different brand.
Preservation Plum — Frequently Asked Questions
What undertone does Preservation Plum have?
Preservation Plum by Behr has a warm (pink) undertone and sits in the gray color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Preservation Plum in your own space before committing.
What colors match Preservation Plum from other brands?
The closest cross-brand equivalents to Preservation Plum are Purple Fury by Valspar (a near-identical match), Regal Plum by Valspar (a very close match), Cabernet by Benjamin Moore (a very close match) — the best options for getting Preservation Plum's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Preservation Plum?
Preservation Plum has a Light Reflectance Value (LRV) of 10.7, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Preservation Plum
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Preservation Plum's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.