Avalon by Benjamin Moore paint color
Paint Color HQ
BrandsColorsInspirationBlogTools
Search colors...Sign in

Ref. #70908F · CC-756

Avalon

25%LRV Value
NeutralUndertone
Order a sample
Save

Avalon CC-756 is a gray paint color from Benjamin Moore. It has a hex value of #70908F, LRV 25 and a neutral undertone. Its closest cross-brand match is Dragonfly from Behr (nearly identical), with 49 more equivalents across other brands.

Home/Benjamin Moore/Avalon

Avalon Technical Profile

HEX Code#70908F
RGB112, 144, 143
LRV25.4
UndertoneNeutral
Color Familygray
BrandBenjamin Moore

Use this color

Generate PaletteCompare

Get this color

Order a peel-and-stick sample of AvalonBuy at Ace HardwareSamples & supplies on Amazon
View official color on Benjamin Moore →

Some sample and supply links are affiliate links — if you buy through them, Paint Color HQ may earn a small commission at no extra cost to you. It helps keep the site free.

Avalon in Every Brand

The closest equivalent to Avalon in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →

Benjamin MooreAvalon
Nearly identical
BehrDragonfly

Dragonfly

Behr

Nearly identical

Villa Blue

Valspar

Nearly identical

Pale Emerald

Kilz

Nearly identical

Peacock Plume

Sherwin-Williams

Very similar

Miracle Bay

Hirshfield's

Very similar

Aspen Hush

Dunn-Edwards

Very similar

Teal Tease

Vista Paint

Very similar

Green Granite

PPG

Very similar

Mapped Blue

Dutch Boy

Very similar

Stone Blue

Farrow & Ball

Visible difference

Water .05

Colorhouse

Visible difference

Pastel Blue

RAL

Visible difference

Seeing a close call? Order a peel-and-stick sample of Avalon — or sample it next to its top matches — Samplize buy 8 peel-and-stick samples, get 2 free.

Recommended Pairings

Colors That Work With Avalon

Timeless pairing with clean white trim and a tonal accent wall

Living room with applied paint colors

Side Walls

Avalon

#70908F

Accent Wall

Tonal Shift

A warm shift that adds depth without clashing.

#859AAD

Trim & Molding

Pure White

Crisp white trim for a clean, traditional look.

#FFFFFF

Customize in Room VisualizerExplore full palette →

Color Palettes for Avalon

Color harmonies based on color theory — each swatch links to the closest matching paint.

Opposite on the color wheel — creates vibrant contrast

Base

Fort Pierce Green

Complement

Fruitwood

Avalon Room Palettes

Color schemes built around this color — each swatch links to the closest matching paint.

Walls

Cool Breeze

Trim

Chantilly Lace

Accent

This Color

Pop

Paradise Valley

Warm & Inviting

Warm tones with cozy appeal — welcoming and comfortable

Walls

Bunny Gray

Trim

Chantilly Lace

Accent

This Color

Pop

Prom Dress

Cool & Calm

Cool hues with soft contrast — serene and restful

Walls

Glass Slipper

Trim

Chantilly Lace

Accent

This Color

Pop

Poppy

Bold Contrast

Complementary hues with punch — dynamic and striking

Similar Benjamin Moore Colors

Other Benjamin Moore colors close to Avalon.

Aegean Teal

Benjamin Moore · 2136-40

#708A8C

Spotswood Teal

Benjamin Moore · CW-545

#6F9587

Wild Blue Yonder

Benjamin Moore · CSP-620

#7A8F9A

Cedar Mountains

Benjamin Moore · 706

#728980

Montpelier

Benjamin Moore · AF-555

#728188

Normandy

Benjamin Moore · 2129-40

#6E7F8A

More gray colors from other brands

Cross-brand colors in the gray family — useful when you want a similar look from a different brand.

Heather Field

Behr · ECC-23-2

#909095

Softened Green

Sherwin-Williams · 6177

#BBBCA7

Just Barely

Dutch Boy · 402-3DB

#B4A39E

Rain Shadow

Behr · ECC-22-3

#677276

Shade‐Grown

Sherwin-Williams · 6188

#4E5147

Mohawk Valley

Vista Paint · 8750

#705F57

Avalon — Frequently Asked Questions

What undertone does Avalon have?
Avalon by Benjamin Moore has a neutral undertone and sits in the gray color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Avalon in your own space before committing.
What colors match Avalon from other brands?
The closest cross-brand equivalents to Avalon are Dragonfly by Behr (a near-identical match), Dragonfly by Behr (a near-identical match), Villa Blue by Valspar (a near-identical match) — the best options for getting Avalon's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Avalon?
Avalon has a Light Reflectance Value (LRV) of 25.4, on a scale where 0 is pure black and 100 is pure white — that makes it a mid-depth color with real presence — strong on accent walls, libraries, and rooms with good natural light.

Explore More with Avalon

See It on a Wall

Preview this color in a real room

How Much Paint?

Calculate gallons for your project

Browse gray Colors

Explore more shades in this family

Related Reading

How to Match Paint Colors Across Brands

The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.

Understanding Paint Color Undertones

Why Avalon's neutral undertone matters more than its surface color — and how to read undertones in any paint chip.

Paint Color HQ

Architectural precision in every hue. Curating 26,000+ colors across 13 brands for modern spaces.

Directory

  • Sherwin-Williams
  • Benjamin Moore
  • Behr
  • PPG
  • Valspar
  • Dunn-Edwards
  • Farrow & Ball
  • All 13 Brands

Tools

  • Color Search
  • Compare Colors
  • Room Visualizer
  • Photo Color Identifier
  • Palette Generator
  • Paint Calculator
  • Embed Widget
  • Developer API

Resources

  • Blog
  • Inspiration Palettes
  • Discontinued Colors
  • Paint Color Statistics
  • FAQ

Company

  • About
  • Methodology
  • Contact
  • Privacy Policy
  • Terms of Service

Color Families

WhiteOff-WhiteGrayBeigeNeutralBrownTanRedOrangeYellowGreenBluePurplePinkBlack

© 2026 Paint Color HQ. Color data is approximate. Always verify with physical samples before purchasing.