Chocolate CC-482 is a brown paint color from Benjamin Moore. It has a hex value of #735849, LRV 11 and a warm (golden) undertone. Its closest cross-brand match is Bison from Sherwin-Williams (nearly identical), with 49 more equivalents across other brands.
Ref. #735849 · CC-482
Chocolate
11%LRV Value
Warm (Golden)Undertone
Chocolate Technical Profile
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Chocolate in Every Brand
The closest equivalent to Chocolate in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
Benjamin MooreChocolate
Nearly identical
Sherwin-WilliamsBison
Bison
Sherwin-Williams
Nearly identical
Cowboy Hat
Valspar
Nearly identical
Deep Brown
Dunn-Edwards
Nearly identical
Caramelized Walnut
PPG
Nearly identical
Brownstone
Vista Paint
Nearly identical
Well Bred Brown
Behr
Very similar
Wooden Nutmeg
Hirshfield's
Very similar
Java Bean
Dutch Boy
Very similar
Pale Brown
RAL
Very similar
Mocha Madness
Kilz
Very similar
Clay .06
Colorhouse
Very similar
Etruscan Red
Farrow & Ball
Visible difference
Seeing a close call? Order a peel-and-stick sample of Chocolate — or sample it next to its top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Chocolate
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Chocolate
#735849
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#8F8960
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Chocolate
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Chocolate Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Benjamin Moore Colors
Other Benjamin Moore colors close to Chocolate.
More brown colors from other brands
Cross-brand colors in the brown family — useful when you want a similar look from a different brand.
Chocolate — Frequently Asked Questions
What undertone does Chocolate have?
Chocolate by Benjamin Moore has a warm (golden) undertone and sits in the brown color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Chocolate in your own space before committing.
What colors match Chocolate from other brands?
The closest cross-brand equivalents to Chocolate are Bison by Sherwin-Williams (a near-identical match), Cowboy Hat by Valspar (a near-identical match), Deep Brown by Dunn-Edwards (a near-identical match) — the best options for getting Chocolate's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Chocolate?
Chocolate has a Light Reflectance Value (LRV) of 11.1, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Chocolate
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Chocolate's warm (golden) undertone matters more than its surface color — and how to read undertones in any paint chip.