Denim CC-770 is a blue paint color from Benjamin Moore. It has a hex value of #86A1B7, LRV 34 and a neutral undertone. Its closest cross-brand match is Seabrook from Dutch Boy (nearly identical), with 49 more equivalents across other brands.
Ref. #86A1B7 · CC-770
Denim
34%LRV Value
NeutralUndertone
Denim Technical Profile
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Denim in Every Brand
The closest equivalent to Denim in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
Benjamin MooreDenim
Nearly identical
Dutch BoySeabrook
Seabrook
Dutch Boy
Nearly identical
Office Blue
Valspar
Nearly identical
Hawaiian Sky
Behr
Nearly identical
Notable Hue
Sherwin-Williams
Very similar
Kaleidoscope
PPG
Very similar
Downpour
Dunn-Edwards
Very similar
North Sea
Hirshfield's
Very similar
Blue Dust
Kilz
Very similar
Thunder Bay
Vista Paint
Very similar
Kittiwake
Farrow & Ball
Very similar
Water .05
Colorhouse
Visible difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Denim
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Denim
#86A1B7
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#8587AD
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Denim
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Denim Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Benjamin Moore Colors
Other Benjamin Moore colors close to Denim.
More blue colors from other brands
Cross-brand colors in the blue family — useful when you want a similar look from a different brand.
Denim — Frequently Asked Questions
What undertone does Denim have?
Denim by Benjamin Moore has a neutral undertone and sits in the blue color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Denim in your own space before committing.
What colors match Denim from other brands?
The closest cross-brand equivalents to Denim are Seabrook by Dutch Boy (a near-identical match), Office Blue by Valspar (a near-identical match), Hawaiian Sky by Behr (a near-identical match) — the best options for getting Denim's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Denim?
Denim has a Light Reflectance Value (LRV) of 34.0, on a scale where 0 is pure black and 100 is pure white — that makes it a mid-depth color with real presence — strong on accent walls, libraries, and rooms with good natural light.
Explore More with Denim
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Denim's neutral undertone matters more than its surface color — and how to read undertones in any paint chip.