Santa Rosa by Benjamin Moore paint color
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Ref. #BC8978 · 1189

Santa Rosa

30%LRV Value
Warm (Golden)Undertone
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Home/Benjamin Moore/Santa Rosa

Santa Rosa Technical Profile

What color is Santa Rosa? It's a deep warm red with the hex code #BC8978. Colors similar to Santa Rosa include Valspar Western Pink, PPG Big Cypress, Behr Ginger Rose. Santa Rosa has a warm (golden) undertone, which affects how it pairs with trim, flooring, and adjacent wall colors. Its LRV of 30 gives Santa Rosa depth without going dark, which makes it a strong choice for accent walls, libraries, and rooms with abundant natural light. Pair it with creamy off-whites like Alabaster for trim, walnut or cherry hardwoods, and brass hardware — the warmth keeps reds from feeling clinical. Deep forest green or navy work as bold accent walls. Reds intensify under 2700K-3000K warm bulbs, deepening into wine territory. Under 4000K+ cool LEDs they can read pinker or slightly washed — sample under your actual room lighting before committing.

HEX Code#BC8978
RGB188, 137, 120
LRV29.9
UndertoneWarm (Golden)
Color Familyred
BrandBenjamin Moore
Generate PaletteCompareBuy at Benjamin Moore

Colors Similar to Santa Rosa

Closest digital match based on color values. Always verify with physical samples.

Western Pink

Valspar

Nearly identical

Big Cypress

PPG

Nearly identical

Ginger Rose

Behr

Nearly identical

Baked Cinnamon

Kilz

Nearly identical

Roycroft Rose

Sherwin-Williams

Very similar

Savannah Clay

MPC

Very similar

Revival Rose

Dunn-Edwards

Very similar

Simmering Ridge

Vista Paint

Very similar
Recommended Pairings

Colors That Work With Santa Rosa

Timeless pairing with clean white trim and a tonal accent wall

Living room with applied paint colors

Side Walls

Santa Rosa

#BC8978

Accent Wall

Tonal Shift

A warm shift that adds depth without clashing.

#AEA384

Trim & Molding

Pure White

Crisp white trim for a clean, traditional look.

#FFFFFF

Customize in Room VisualizerExplore full palette →

Color Palettes for Santa Rosa

Color harmonies based on color theory — each swatch links to the closest matching paint.

Opposite on the color wheel — creates vibrant contrast

Base

Santa Rosa

Complement

By The Sea

Santa Rosa Room Palettes

Color schemes built around this color — each swatch links to the closest matching paint.

Walls

Balboa Mist

Trim

Snow White

Accent

This Color

Pop

Prairie Lily

Warm & Inviting

Warm tones with cozy appeal — welcoming and comfortable

Walls

Slip

Trim

Chantilly Lace

Accent

This Color

Pop

Napa Vineyards

Cool & Calm

Cool hues with soft contrast — serene and restful

Walls

Rock Harbor Violet

Trim

Chantilly Lace

Accent

This Color

Pop

Lake Tahoe

Bold Contrast

Complementary hues with punch — dynamic and striking

Similar Benjamin Moore Colors

Other Benjamin Moore colors close to Santa Rosa.

Bed and Breakfast

Benjamin Moore · CC-184

#C28973

Chadwick Brown

Benjamin Moore · 1160

#B69178

Nugget

Benjamin Moore · AC-9

#B7916C

Autumn Leaf

Benjamin Moore · 1131

#B7916C

Tiramisu

Benjamin Moore · CC-486

#B5977B

Beach House Beige

Benjamin Moore · 1083

#B5977B

More red colors from other brands

Cross-brand colors in the red family — useful when you want a similar look from a different brand.

Hawaiian Shell

PPG · 1055-2

#F3DBD9

Merlot Magic

Vista Paint · K-1225

#AE3D55

Rose Dusk

Dunn-Edwards · DE5150

#E5A192

Graceful Ballerina

Vista Paint · C-1072

#D98879

Majestic Ridge

Vista Paint · K-1088

#8B3C2A

Timeless Ruby

Behr · HDC-CL-01

#9A4049

Santa Rosa — Frequently Asked Questions

What undertone does Santa Rosa have?
Santa Rosa by Benjamin Moore has a warm (golden) undertone and belongs to the red color family.
What colors match Santa Rosa from other brands?
The closest matches are Western Pink by Valspar (#BD8775), Big Cypress by PPG (#B98675), Ginger Rose by Behr (#BE8775). Always verify with physical samples.
What is the LRV of Santa Rosa?
Santa Rosa has an LRV of 29.9, where 0 is pure black and 100 is pure white.

Explore More with Santa Rosa

See It on a Wall

Preview this color in a real room

How Much Paint?

Calculate gallons for your project

Browse red Colors

Explore more shades in this family

Related Reading

How to Match Paint Colors Across Brands

The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.

Understanding Paint Color Undertones

Why Santa Rosa's warm (golden) undertone matters more than its surface color — and how to read undertones in any paint chip.

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