Soft Cranberry 2094-40 is a red paint color from Benjamin Moore. It has a hex value of #C28D81, LRV 32 and a warm (golden) undertone. Its closest cross-brand match is Revival Rose from Dunn-Edwards (nearly identical), with 49 more equivalents across other brands.
Ref. #C28D81 · 2094-40
Soft Cranberry
32%LRV Value
Warm (Golden)Undertone
Soft Cranberry Technical Profile
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Soft Cranberry in Every Brand
The closest equivalent to Soft Cranberry in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
Benjamin MooreSoft Cranberry
Nearly identical
Dunn-EdwardsRevival Rose
Revival Rose
Dunn-Edwards
Nearly identical
Roycroft Rose
Sherwin-Williams
Nearly identical
Amber Wood
Dutch Boy
Nearly identical
Rosy Sandstone
Valspar
Nearly identical
Mexican Moonlight
PPG
Nearly identical
Topaz Tease
Vista Paint
Nearly identical
Mesa Peach
Behr
Very similar
Simmering Ridge
Hirshfield's
Very similar
Baked Cinnamon
Kilz
Very similar
Beige Red
RAL
Visible difference
Red Earth
Farrow & Ball
Visible difference
Seeing a close call? Order a peel-and-stick sample of Soft Cranberry — or sample it next to its top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Soft Cranberry
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Soft Cranberry
#C28D81
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#AEA184
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Soft Cranberry
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Soft Cranberry Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Benjamin Moore Colors
Other Benjamin Moore colors close to Soft Cranberry.
More red colors from other brands
Cross-brand colors in the red family — useful when you want a similar look from a different brand.
Soft Cranberry — Frequently Asked Questions
What undertone does Soft Cranberry have?
Soft Cranberry by Benjamin Moore has a warm (golden) undertone and sits in the red color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Soft Cranberry in your own space before committing.
What colors match Soft Cranberry from other brands?
The closest cross-brand equivalents to Soft Cranberry are Revival Rose by Dunn-Edwards (a near-identical match), Roycroft Rose by Sherwin-Williams (a near-identical match), Amber Wood by Dutch Boy (a near-identical match) — the best options for getting Soft Cranberry's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Soft Cranberry?
Soft Cranberry has a Light Reflectance Value (LRV) of 32.1, on a scale where 0 is pure black and 100 is pure white — that makes it a mid-depth color with real presence — strong on accent walls, libraries, and rooms with good natural light.
Explore More with Soft Cranberry
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Soft Cranberry's warm (golden) undertone matters more than its surface color — and how to read undertones in any paint chip.