Rich Ivory DE5316 is a orange paint color from Dunn-Edwards. It has a hex value of #FFF0C4, estimated LRV 88 and a neutral undertone. Its closest cross-brand match is Sunrise Glow from Hirshfield's (nearly identical), with 49 more equivalents across other brands.
Dunn-Edwards · #FFF0C4 · DE5316
Rich Ivory
88%Estimated LRV
NeutralUndertone
Rich Ivory Technical Profile
HEX Code#FFF0C4
RGB255, 240, 196
Estimated LRV87.6
UndertoneNeutral
Digital swatches and calculated matches are approximations. Catalog LRV values may be calculated estimates, not manufacturer measurements. Data and matching method. Check the brand reference and physical samples before purchase.
Color Familyorange
BrandDunn-Edwards
Test it in your room
Place physical samples beside your flooring and trim. Check them in daylight and with your evening lights before buying paint.
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Compare alternatives to Rich Ivory
Digital candidates from other paint brands, ranked by color similarity. Always verify with a physical sample. How we calculate match accuracy →
Sunrise Glow
Hirshfield's
#FFF0C4
Close digital match
Sunrise Glow
Vista Paint
#FEEFC3
Close digital match
Grain .01
Colorhouse
#FFF0C2
Close digital match
Frosted Lemon
Behr
#FFEFC1
Close digital match
Lighthouse
Benjamin Moore
#FFF1C7
Close digital match
Lemon Ice
PPG
#FCEFC1
Close digital match
Champagne Dance
Valspar
#F9ECC3
Close digital match
Sticky Note
Kilz
#FBEFBF
Close digital match
Lemon Flavor
Dutch Boy
#F3E8C0
Similar digital color
Lemon Chiffon
Sherwin-Williams
#F5E5BC
Similar digital color
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Generated palette previews
Colors That Work With Rich Ivory
These are generated digital colors, not named manufacturer paints. Use the palette tools to find paint candidates, then compare physical samples.
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Rich Ivory
#FFF0C4
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#B8D65C
Trim & Molding
Digital white
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Rich Ivory
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Rich Ivory Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Dunn-Edwards Colors
Other Dunn-Edwards colors close to Rich Ivory.
More orange colors from other brands
Cross-brand colors in the orange family — useful when you want a similar look from a different brand.
Rich Ivory — Frequently Asked Questions
What undertone does Rich Ivory have?
Rich Ivory by Dunn-Edwards has a neutral undertone and sits in the orange color family. This is a digital classification, not a prediction of physical paint under every light. Compare samples in your own space.
What colors match Rich Ivory from other brands?
The closest cross-brand equivalents to Rich Ivory are Sunrise Glow by Hirshfield's (a close digital match), Sunrise Glow by Vista Paint (a close digital match), Grain .01 by Colorhouse (a close digital match) — the best options for getting Rich Ivory's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Rich Ivory?
Rich Ivory has a estimated lightness value of 87.6, on a scale where 0 is pure black and 100 is pure white — that makes it a light, reflective color that bounces plenty of light back into a room — well-suited to north-facing spaces, hallways, and smaller rooms that need to feel brighter.
Explore More with Rich Ivory
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Rich Ivory's neutral undertone matters more than its surface color — and how to read undertones in any paint chip.