Rich Ivory by Dunn-Edwards paint color
Paint Color HQ
BrandsColorsInspirationBlogTools
Search colors...Sign in

Ref. #FFF0C4 · DE5316

Rich Ivory

88%LRV Value
NeutralUndertone
Save

Rich Ivory DE5316 is a orange paint color from Dunn-Edwards. It has a hex value of #FFF0C4, LRV 88 and a neutral undertone. Its closest cross-brand match is Sunrise Glow from Hirshfield's (nearly identical), with 49 more equivalents across other brands.

Home/Dunn-Edwards/Rich Ivory

Rich Ivory Technical Profile

HEX Code#FFF0C4
RGB255, 240, 196
LRV87.6
UndertoneNeutral
Color Familyorange
BrandDunn-Edwards

Use this color

Generate PaletteCompare

Get this color

Buy at Dunn-EdwardsSamples & supplies on Amazon

Some sample and supply links are affiliate links — if you buy through them, Paint Color HQ may earn a small commission at no extra cost to you. It helps keep the site free.

Rich Ivory in Every Brand

The closest equivalent to Rich Ivory in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →

Dunn-EdwardsRich Ivory
Nearly identical
Hirshfield'sSunrise Glow

Sunrise Glow

Hirshfield's

Nearly identical

Sunrise Glow

Vista Paint

Nearly identical

Grain .01

Colorhouse

Nearly identical

Frosted Lemon

Behr

Nearly identical

Lighthouse

Benjamin Moore

Nearly identical

Lemon Ice

PPG

Nearly identical

Champagne Dance

Valspar

Nearly identical

Sticky Note

Kilz

Nearly identical

Lemon Flavor

Dutch Boy

Very similar

Lemon Chiffon

Sherwin-Williams

Very similar

Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.

Recommended Pairings

Colors That Work With Rich Ivory

Timeless pairing with clean white trim and a tonal accent wall

Living room with applied paint colors

Side Walls

Rich Ivory

#FFF0C4

Accent Wall

Tonal Shift

A warm shift that adds depth without clashing.

#B8D65C

Trim & Molding

Pure White

Crisp white trim for a clean, traditional look.

#FFFFFF

Customize in Room VisualizerExplore full palette →

Color Palettes for Rich Ivory

Color harmonies based on color theory — each swatch links to the closest matching paint.

Opposite on the color wheel — creates vibrant contrast

Base

Pure Laughter

Complement

Canterbury Bells

Rich Ivory Room Palettes

Color schemes built around this color — each swatch links to the closest matching paint.

Walls

This Color

Trim

White Crest

Accent

Bay Leaf

Pop

Flame

Warm & Inviting

Warm tones with cozy appeal — welcoming and comfortable

Walls

This Color

Trim

Cool December

Accent

Kemp Kelly

Pop

Bellflower

Cool & Calm

Cool hues with soft contrast — serene and restful

Walls

This Color

Trim

Cool December

Accent

English River

Pop

Beautiful Blue

Bold Contrast

Complementary hues with punch — dynamic and striking

Similar Dunn-Edwards Colors

Other Dunn-Edwards colors close to Rich Ivory.

Flaxen

Dunn-Edwards · DEC735

#FBECC9

Gentle Yellow

Dunn-Edwards · DE5421

#FFF5BE

Fresh Honeydew

Dunn-Edwards · DE5477

#F6EFC5

Lemon Sorbet

Dunn-Edwards · DE5408

#FFFAC0

Iced Lemon

Dunn-Edwards · DE5415

#FFFBC1

Satin Blush

Dunn-Edwards · DE5197

#FFE4C6

More orange colors from other brands

Cross-brand colors in the orange family — useful when you want a similar look from a different brand.

Sweet Butter

Benjamin Moore · 171

#FDDC95

Atrium White

Benjamin Moore · PM-13

#F2EFE8

Coastal Cottage

Benjamin Moore · 1164

#E8D2C3

Antique White

Valspar · 7002-20

#EFE8DA

Barley Harvest

Benjamin Moore · 1070

#C29E74

Pebble Bluff

Vista Paint · OW136

#F4EDDF

Rich Ivory — Frequently Asked Questions

What undertone does Rich Ivory have?
Rich Ivory by Dunn-Edwards has a neutral undertone and sits in the orange color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Rich Ivory in your own space before committing.
What colors match Rich Ivory from other brands?
The closest cross-brand equivalents to Rich Ivory are Sunrise Glow by Hirshfield's (a near-identical match), Sunrise Glow by Vista Paint (a near-identical match), Grain .01 by Colorhouse (a near-identical match) — the best options for getting Rich Ivory's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Rich Ivory?
Rich Ivory has a Light Reflectance Value (LRV) of 87.6, on a scale where 0 is pure black and 100 is pure white — that makes it a light, reflective color that bounces plenty of light back into a room — well-suited to north-facing spaces, hallways, and smaller rooms that need to feel brighter.

Explore More with Rich Ivory

See It on a Wall

Preview this color in a real room

How Much Paint?

Calculate gallons for your project

Browse orange Colors

Explore more shades in this family

Related Reading

How to Match Paint Colors Across Brands

The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.

Understanding Paint Color Undertones

Why Rich Ivory's neutral undertone matters more than its surface color — and how to read undertones in any paint chip.

Paint Color HQ

Architectural precision in every hue. Curating 26,000+ colors across 13 brands for modern spaces.

Directory

  • Sherwin-Williams
  • Benjamin Moore
  • Behr
  • PPG
  • Valspar
  • Dunn-Edwards
  • Farrow & Ball
  • All 13 Brands

Tools

  • Color Search
  • Compare Colors
  • Room Visualizer
  • Photo Color Identifier
  • Palette Generator
  • Paint Calculator
  • Embed Widget
  • Developer API

Resources

  • Blog
  • Inspiration Palettes
  • Discontinued Colors
  • Paint Color Statistics
  • FAQ

Company

  • About
  • Methodology
  • Contact
  • Privacy Policy
  • Terms of Service

Color Families

WhiteOff-WhiteGrayBeigeNeutralBrownTanRedOrangeYellowGreenBluePurplePinkBlack

© 2026 Paint Color HQ. Color data is approximate. Always verify with physical samples before purchasing.