Neptune'S Folly 240-4DB is a blue paint color from Dutch Boy. It has a hex value of #90A1C5, LRV 36 and a neutral undertone. Its closest cross-brand match is Ash Violet from Behr (nearly identical), with 49 more equivalents across other brands.
Ref. #90A1C5 · 240-4DB
Neptune'S Folly
36%LRV Value
NeutralUndertone
Neptune'S Folly Technical Profile
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Neptune'S Folly in Every Brand
The closest equivalent to Neptune'S Folly in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
Dutch BoyNeptune'S Folly
Nearly identical
BehrAsh Violet
Ash Violet
Behr
Nearly identical
Pressed Violet
Benjamin Moore
Nearly identical
Sapphire Fog
Dunn-Edwards
Very similar
Charisma Blue
PPG
Very similar
Purplicious
Valspar
Very similar
Slow Dance
Kilz
Very similar
Dahlia
Sherwin-Williams
Very similar
Velvet Robe
Hirshfield's
Very similar
Velvet Robe
Vista Paint
Very similar
Cook's Blue
Farrow & Ball
Visible difference
Window Grey
RAL
Visible difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Neptune'S Folly
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Neptune'S Folly
#90A1C5
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#8C85AD
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Neptune'S Folly
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Neptune'S Folly Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Dutch Boy Colors
Other Dutch Boy colors close to Neptune'S Folly.
More blue colors from other brands
Cross-brand colors in the blue family — useful when you want a similar look from a different brand.
Neptune'S Folly — Frequently Asked Questions
What undertone does Neptune'S Folly have?
Neptune'S Folly by Dutch Boy has a neutral undertone and sits in the blue color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Neptune'S Folly in your own space before committing.
What colors match Neptune'S Folly from other brands?
The closest cross-brand equivalents to Neptune'S Folly are Ash Violet by Behr (a near-identical match), Pressed Violet by Benjamin Moore (a near-identical match), Blue by Benjamin Moore (a very close match) — the best options for getting Neptune'S Folly's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Neptune'S Folly?
Neptune'S Folly has a Light Reflectance Value (LRV) of 35.5, on a scale where 0 is pure black and 100 is pure white — that makes it a mid-depth color with real presence — strong on accent walls, libraries, and rooms with good natural light.
Explore More with Neptune'S Folly
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Neptune'S Folly's neutral undertone matters more than its surface color — and how to read undertones in any paint chip.