Pure Ivory

Technical Profile

What color is Pure Ivory? It's a light warm orange with the hex code #F7CA87. Colors similar to Pure Ivory include PPG Chunk Of Cheddar, Kilz Golden Corn, MPC Little Toot. Comparing swatches side by side is the best way to spot the subtle differences that distinguish these close color relatives. Pure Ivory has a neutral undertone, which affects how it pairs with trim, flooring, and adjacent wall colors. Understanding a color's undertone is key to avoiding combinations that clash — it often matters more than the surface color itself. Pure Ivory (#F7CA87) by Dutch Boy is a light orange paint color with a striking intensity that commands attention. It delivers a bright, welcoming quality that keeps interiors feeling fresh. On the temperature spectrum this shade leans toward warmth, adding coziness and inviting energy. In its RGB breakdown, red is the dominant channel, which gives it a subtle rosy warmth even under different lighting conditions. With a Light Reflectance Value of 81, it reflects the vast majority of light, helping smaller rooms feel more spacious. Light peach and terra-cotta hues like this feel at home in kitchens, sunrooms, and casual dining areas. Eggshell or satin finishes complement light tones nicely, balancing a subtle sheen with durability for high-traffic areas. For color coordination, Pure Ivory pairs beautifully with blue tones for bold complementary contrast, or with neighboring yellow and red hues for a harmonious, flowing palette. Its neutral undertone means trim and ceiling whites should lean neutral to avoid a jarring clash. If Dutch Boy is unavailable in your area, close cross-brand alternatives exist from PPG, Kilz, MPC and others. In terms of mood and atmosphere, Pure Ivory radiates an inviting, sun-washed warmth that makes guests feel immediately at ease. Designers often reach for shades like this when the goal is to shape how a room feels, not just how it looks. This shade is a natural fit for bohemian, Southwestern, and modern farmhouse aesthetics. As part of the Dutch Boy palette, Pure Ivory benefits from a curated selection of coordinating colors that the brand recommends for trim, accent, and ceiling pairings. High-LRV colors like Pure Ivory are forgiving in most lighting conditions, but they can pick up reflected color from adjacent walls, flooring, or large furniture pieces, so evaluate samples in situ. This tone works well alongside natural textures like jute rugs, bleached wood, ceramic tile, and woven baskets, building an inviting, tactile space. You can order Pure Ivory (VS-9213) directly from Dutch Boy or through major paint retailers, and we recommend purchasing a peel-and-stick sample to preview it on your wall before buying gallons.