Selvedge reads as crisp and architectural — strong in modern spaces, with natural fixed elements (chrome, stone, glass), or as a quiet anchor. At LRV 26 it carries real depth without going dark — a good choice for accent walls, libraries, and rooms with abundant natural light. Skip it if you want a cozy, warm room — cool neutrals can feel sterile under warm bulbs or in low light.
Ref. #7C8E96 · 306
Selvedge
26%LRV Value
Selvedge Technical Profile
What color is Farrow & Ball Selvedge (306)? It's a deep cool gray — hex #7C8E96, LRV 26. The closest cross-brand equivalent to Selvedge is PPG Chalky Blue — a near-identical match on the wall, with Valspar Cottage Door and Benjamin Moore Wild Blue Yonder also close. Its LRV of 26 gives Selvedge depth without going dark, which makes it a strong choice for accent walls, libraries, and rooms with abundant natural light. As a cool neutral, Selvedge pairs with cool whites for trim, gray-toned or rift-cut oak floors, and brushed nickel or polished chrome hardware. Black accents and natural greenery add contrast. As a deeper neutral, Selvedge reads as a confident anchor — strongest on accent walls, cabinetry, and moody whole rooms that get enough natural light to keep it from going flat. Cool neutrals hold their crisp quality under 4000K+ daylight bulbs. Under 2700K warm light they soften considerably — particularly true for any blue or green undertone. Deeper neutrals can read close to black in low light, so preview Selvedge in the room's actual evening lighting, not just at midday.
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Colors Similar to Selvedge
Closest digital match based on color values. Always verify with physical samples.
Recommended Pairings
Colors That Work With Selvedge
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Selvedge
#7C8E96
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#858CAD
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Selvedge
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Selvedge Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Farrow & Ball Colors
Other Farrow & Ball colors close to Selvedge.
More gray colors from other brands
Cross-brand colors in the gray family — useful when you want a similar look from a different brand.
Selvedge — Frequently Asked Questions
What colors match Selvedge from other brands?
The closest cross-brand equivalents to Selvedge are Chalky Blue by PPG (a near-identical match), Cottage Door by Valspar (a near-identical match), Wild Blue Yonder by Benjamin Moore (a near-identical match). These are ranked with the CIEDE2000 color-difference formula, which scores how similar two colors actually look to the eye rather than matching them by name — so they're the best options for getting Selvedge's look in a brand your local store carries. Always confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Selvedge?
Selvedge has a Light Reflectance Value (LRV) of 25.8, on a scale where 0 is pure black and 100 is pure white. That makes it a mid-depth color with real presence — strong on accent walls, libraries, and rooms with good natural light. LRV is the most reliable guide to how light or dark a paint will read in a real room — more dependable than the swatch on your screen, which varies by monitor.
Explore More with Selvedge
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Paint Sheen Guide
Flat, eggshell, satin, or semi-gloss — the right finish for Selvedge depends on the room. Here's how to choose.