Fortune's Prize

Technical Profile

What color is Fortune's Prize? It's a light warm orange with the hex code #DAA994. Colors similar to Fortune's Prize include Vista Paint Fortune's Prize, Valspar Arizona Dust, Behr Salmon Sand. Comparing swatches side by side is the best way to spot the subtle differences that distinguish these close color relatives. Fortune's Prize has a warm (golden) undertone, which affects how it pairs with trim, flooring, and adjacent wall colors. Understanding a color's undertone is key to avoiding combinations that clash — it often matters more than the surface color itself. Fortune's Prize (#DAA994) by Hirshfield's is a light orange paint color with a balanced saturation that feels natural and approachable. It delivers a bright, welcoming quality that keeps interiors feeling fresh. On the temperature spectrum this shade leans toward warmth, adding coziness and inviting energy. In its RGB breakdown, red is the dominant channel, which gives it a subtle rosy warmth even under different lighting conditions. Its Light Reflectance Value of 70 means it reflects a healthy amount of light, keeping spaces bright without feeling stark. Light peach and terra-cotta hues like this feel at home in kitchens, sunrooms, and casual dining areas. Eggshell or satin finishes complement light tones nicely, balancing a subtle sheen with durability for high-traffic areas. For color coordination, Fortune's Prize pairs beautifully with teal tones for bold complementary contrast, or with neighboring yellow and red hues for a harmonious, flowing palette. Its warm (golden) undertone means trim and ceiling whites should lean neutral to avoid a jarring clash. If Hirshfield's is unavailable in your area, close cross-brand alternatives exist from Vista Paint, Valspar, Behr and others. In terms of mood and atmosphere, Fortune's Prize radiates an inviting, sun-washed warmth that makes guests feel immediately at ease. Designers often reach for shades like this when the goal is to shape how a room feels, not just how it looks. This shade is a natural fit for bohemian, Southwestern, and modern farmhouse aesthetics. As part of the Hirshfield's palette, Fortune's Prize benefits from a curated selection of coordinating colors that the brand recommends for trim, accent, and ceiling pairings. High-LRV colors like Fortune's Prize are forgiving in most lighting conditions, but they can pick up reflected color from adjacent walls, flooring, or large furniture pieces, so evaluate samples in situ. This tone works well alongside natural textures like jute rugs, bleached wood, ceramic tile, and woven baskets, building an inviting, tactile space. You can order Fortune's Prize (36) directly from Hirshfield's or through major paint retailers, and we recommend purchasing a peel-and-stick sample to preview it on your wall before buying gallons.