Blue Jay by PPG paint color
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Ref. #6F95AA · 70BG 28/169

Blue Jay

28%LRV Value
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Blue Jay is a calming choice — works as both a whole-house neutral when lightened and a dramatic anchor when deepened to navy. At LRV 28 it carries real depth without going dark — a good choice for accent walls, libraries, and rooms with abundant natural light. Skip it in low-light north-facing rooms unless you want a deliberately cool, cocooning effect, since blue can read chilly there.

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Blue Jay Technical Profile

What color is PPG Blue Jay (70BG 28/169)? It's a deep cool blue — hex #6F95AA, LRV 28. The closest cross-brand equivalent to Blue Jay is Benjamin Moore Sea Reflections — a near-identical match on the wall, with Behr Skipper and Sherwin-Williams Blue Cruise also close. Its LRV of 28 gives Blue Jay depth without going dark, which makes it a strong choice for accent walls, libraries, and rooms with abundant natural light. Pair it with cool whites like Chantilly Lace, walnut or rift-cut oak floors, and brushed nickel or polished chrome hardware. Brass accents add warmth for a layered look. At mid saturation, this color sits at a flexible mid-point — bold enough to anchor a room without dominating, and pairs cleanly with both crisp and creamy whites. Blues stay crisp under 4000K+ cool LEDs. Under 2700K warm bulbs they can read grayer or shift slightly purple — particularly true for mid-tone and saturated blues. At mid saturation the lighting shift is moderate but real — sample under both warm-bulb evening light and cool-daylight morning light before committing.

HEX Code#6F95AA
RGB111, 149, 170
LRV27.8
Color Familyblue
BrandPPG

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Colors Similar to Blue Jay

Closest digital match based on color values. Always verify with physical samples.

Sea Reflections

Benjamin Moore

Nearly identical

Skipper

Behr

Nearly identical

Blue Cruise

Sherwin-Williams

Very similar

Smoky Blue

Dunn-Edwards

Very similar

Superhero

Dutch Boy

Very similar

Seaside Retreat

Kilz

Very similar

Brookside

Valspar

Very similar

Breezy Indigo

Vista Paint

Very similar
Recommended Pairings

Colors That Work With Blue Jay

Timeless pairing with clean white trim and a tonal accent wall

Living room with applied paint colors

Side Walls

Blue Jay

#6F95AA

Accent Wall

Tonal Shift

A warm shift that adds depth without clashing.

#858AAD

Trim & Molding

Pure White

Crisp white trim for a clean, traditional look.

#FFFFFF

Customize in Room VisualizerExplore full palette →

Color Palettes for Blue Jay

Color harmonies based on color theory — each swatch links to the closest matching paint.

Opposite on the color wheel — creates vibrant contrast

Base

American Anthem

Complement

Pottery Urn

Blue Jay Room Palettes

Color schemes built around this color — each swatch links to the closest matching paint.

Walls

Silvery Moonlight

Trim

Delicate White

Accent

This Color

Pop

Leap Frog

Warm & Inviting

Warm tones with cozy appeal — welcoming and comfortable

Walls

Peregrine

Trim

Delicate White

Accent

This Color

Pop

Raspberry Ripple

Cool & Calm

Cool hues with soft contrast — serene and restful

Walls

Spring Thaw

Trim

Delicate White

Accent

This Color

Pop

Ginger Root

Bold Contrast

Complementary hues with punch — dynamic and striking

Similar PPG Colors

Other PPG colors close to Blue Jay.

Centurion Blue

PPG · 30BB 27/209

#768EB3

Romance Blue

PPG · 10BB 25/193

#6A88A8

At Peace Blue

PPG · 30BB 27/156

#7C8DA9

Old Nantucket Teal

PPG · 30BG 27/119

#75939C

Island Turquoise

PPG · 90GG 29/164

#6B9A9C

Palmetto

PPG · 1146-5

#6D9A9B

More blue colors from other brands

Cross-brand colors in the blue family — useful when you want a similar look from a different brand.

Blue Flower

Benjamin Moore · 2057-60

#B6DBE5

Star Gazer

Valspar · 4008-8B

#508BC4

Blue Sea

Dutch Boy · VS-9451

#2D61AD

Serenity

Valspar · 4005-7B

#CEDAED

Blue Pot

Vista Paint · 0624

#99ADBE

Santa Monica Blue

Benjamin Moore · 776

#3B6F8D

Blue Jay — Frequently Asked Questions

What colors match Blue Jay from other brands?
The closest cross-brand equivalents to Blue Jay are Sea Reflections by Benjamin Moore (a near-identical match), Skipper by Behr (a near-identical match), Blue Cruise by Sherwin-Williams (a very close match). These are ranked with the CIEDE2000 color-difference formula, which scores how similar two colors actually look to the eye rather than matching them by name — so they're the best options for getting Blue Jay's look in a brand your local store carries. Always confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Blue Jay?
Blue Jay has a Light Reflectance Value (LRV) of 27.8, on a scale where 0 is pure black and 100 is pure white. That makes it a mid-depth color with real presence — strong on accent walls, libraries, and rooms with good natural light. LRV is the most reliable guide to how light or dark a paint will read in a real room — more dependable than the swatch on your screen, which varies by monitor.

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Related Reading

How to Match Paint Colors Across Brands

The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.

Paint Sheen Guide

Flat, eggshell, satin, or semi-gloss — the right finish for Blue Jay depends on the room. Here's how to choose.

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