Blue Jay 70BG 28/169 is a blue paint color from PPG. It has a hex value of #6F95AA, LRV 28 and a cool (blue) undertone. Its closest cross-brand match is Sea Reflections from Benjamin Moore (nearly identical), with 49 more equivalents across other brands.
Ref. #6F95AA · 70BG 28/169
Blue Jay
28%LRV Value
Cool (Blue)Undertone
Blue Jay Technical Profile
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Blue Jay in Every Brand
The closest equivalent to Blue Jay in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
PPGBlue Jay
Nearly identical
Benjamin MooreSea Reflections
Sea Reflections
Benjamin Moore
Nearly identical
Skipper
Behr
Nearly identical
Blue Cruise
Sherwin-Williams
Very similar
Smoky Blue
Dunn-Edwards
Very similar
Superhero
Dutch Boy
Very similar
Seaside Retreat
Kilz
Very similar
Brookside
Valspar
Very similar
Breezy Indigo
Vista Paint
Very similar
Breath-Taking View
Hirshfield's
Very similar
Stone Blue
Farrow & Ball
Very similar
Water .05
Colorhouse
Visible difference
Squirrel Grey
RAL
Visible difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Blue Jay
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Blue Jay
#6F95AA
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#858AAD
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Blue Jay
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Blue Jay Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar PPG Colors
Other PPG colors close to Blue Jay.
More blue colors from other brands
Cross-brand colors in the blue family — useful when you want a similar look from a different brand.
Blue Jay — Frequently Asked Questions
What undertone does Blue Jay have?
Blue Jay by PPG has a cool (blue) undertone and sits in the blue color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Blue Jay in your own space before committing.
What colors match Blue Jay from other brands?
The closest cross-brand equivalents to Blue Jay are Sea Reflections by Benjamin Moore (a near-identical match), Skipper by Behr (a near-identical match), Blue Cruise by Sherwin-Williams (a very close match) — the best options for getting Blue Jay's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Blue Jay?
Blue Jay has a Light Reflectance Value (LRV) of 27.8, on a scale where 0 is pure black and 100 is pure white — that makes it a mid-depth color with real presence — strong on accent walls, libraries, and rooms with good natural light.
Explore More with Blue Jay
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Blue Jay's cool (blue) undertone matters more than its surface color — and how to read undertones in any paint chip.