Bright Bay Blue is a calming choice — works as both a whole-house neutral when lightened and a dramatic anchor when deepened to navy. At LRV 15 it reads as a deep, enveloping shade — best on accent walls, dining rooms, and spaces where atmosphere matters more than reflected light. Because it's a fully saturated example, it lands strongest as a single accent wall or large architectural feature rather than the dominant whole-room color. Skip it in low-light north-facing rooms unless you want a deliberately cool, cocooning effect, since blue can read chilly there.
Ref. #0071B4 · 13BB 17/399
Bright Bay Blue
15%LRV Value
Bright Bay Blue Technical Profile
What color is PPG Bright Bay Blue (13BB 17/399)? It's a deep cool blue — hex #0071B4, LRV 15. The closest cross-brand equivalent to Bright Bay Blue is Vista Paint Biloxi Blue — a near-identical match on the wall, with Hirshfield's Biloxi Blue and RAL Sky Blue also close. With an LRV of 15, Bright Bay Blue creates a dramatic, enveloping mood — best on accent walls, dining rooms, and intimate spaces where atmosphere matters more than reflected light. Pair it with cool whites like Chantilly Lace, walnut or rift-cut oak floors, and brushed nickel or polished chrome hardware. Brass accents add warmth for a layered look. As a fully saturated example, it reads as a confident statement color — best deployed as a single accent wall or large architectural feature rather than a whole-room dominant. Blues stay crisp under 4000K+ cool LEDs. Under 2700K warm bulbs they can read grayer or shift slightly purple — particularly true for mid-tone and saturated blues. Saturated colors amplify lighting effects more than muted ones: warm bulbs deepen and enrich, cool daylight sharpens and slightly cools the same hex.
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Colors Similar to Bright Bay Blue
Closest digital match based on color values. Always verify with physical samples.
Recommended Pairings
Colors That Work With Bright Bay Blue
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Bright Bay Blue
#0071B4
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#2E40B9
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Bright Bay Blue
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Bright Bay Blue Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar PPG Colors
Other PPG colors close to Bright Bay Blue.
More blue colors from other brands
Cross-brand colors in the blue family — useful when you want a similar look from a different brand.
Bright Bay Blue — Frequently Asked Questions
What colors match Bright Bay Blue from other brands?
The closest cross-brand equivalents to Bright Bay Blue are Biloxi Blue by Vista Paint (a near-identical match), Biloxi Blue by Hirshfield's (a near-identical match), Sky Blue by RAL (a near-identical match). These are ranked with the CIEDE2000 color-difference formula, which scores how similar two colors actually look to the eye rather than matching them by name — so they're the best options for getting Bright Bay Blue's look in a brand your local store carries. Always confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Bright Bay Blue?
Bright Bay Blue has a Light Reflectance Value (LRV) of 15.1, on a scale where 0 is pure black and 100 is pure white. That makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light. LRV is the most reliable guide to how light or dark a paint will read in a real room — more dependable than the swatch on your screen, which varies by monitor.
Explore More with Bright Bay Blue
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Paint Sheen Guide
Flat, eggshell, satin, or semi-gloss — the right finish for Bright Bay Blue depends on the room. Here's how to choose.