Rich Mocha 00YY 09/186 is a brown paint color from PPG. It has a hex value of #6B543D, LRV 10 and a neutral undertone. Its closest cross-brand match is Cowboy Boots from Sherwin-Williams (nearly identical), with 49 more equivalents across other brands.
Ref. #6B543D · 00YY 09/186
Rich Mocha
10%LRV Value
NeutralUndertone
Rich Mocha Technical Profile
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Rich Mocha in Every Brand
The closest equivalent to Rich Mocha in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
PPGRich Mocha
Nearly identical
Sherwin-WilliamsCowboy Boots
Cowboy Boots
Sherwin-Williams
Nearly identical
Melted Chocolate
Behr
Nearly identical
Olde Metal
Dutch Boy
Nearly identical
Alpha Male
Vista Paint
Nearly identical
Dark Earth
Valspar
Very similar
Brown Tar
Benjamin Moore
Very similar
Alpha Male
Hirshfield's
Very similar
Log Cabin
Dunn-Edwards
Very similar
Clay .06
Colorhouse
Very similar
Pearl Gold
RAL
Very similar
Ancient Spice
Kilz
Visible difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Rich Mocha
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Rich Mocha
#6B543D
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#838358
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Rich Mocha
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Rich Mocha Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar PPG Colors
Other PPG colors close to Rich Mocha.
More brown colors from other brands
Cross-brand colors in the brown family — useful when you want a similar look from a different brand.
Rich Mocha — Frequently Asked Questions
What undertone does Rich Mocha have?
Rich Mocha by PPG has a neutral undertone and sits in the brown color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Rich Mocha in your own space before committing.
What colors match Rich Mocha from other brands?
The closest cross-brand equivalents to Rich Mocha are Cowboy Boots by Sherwin-Williams (a near-identical match), Umber by Sherwin-Williams (a near-identical match), Melted Chocolate by Behr (a near-identical match) — the best options for getting Rich Mocha's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Rich Mocha?
Rich Mocha has a Light Reflectance Value (LRV) of 9.8, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Rich Mocha
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Rich Mocha's neutral undertone matters more than its surface color — and how to read undertones in any paint chip.