Soft Rococo Blue 70BG 44/129 is a blue paint color from PPG. It has a hex value of #99B6C7, LRV 44 and a cool (blue) undertone. Its closest cross-brand match is Respite from Sherwin-Williams (nearly identical), with 49 more equivalents across other brands.
Ref. #99B6C7 · 70BG 44/129
Soft Rococo Blue
44%LRV Value
Cool (Blue)Undertone
Soft Rococo Blue Technical Profile
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Soft Rococo Blue in Every Brand
The closest equivalent to Soft Rococo Blue in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
PPGSoft Rococo Blue
Nearly identical
Sherwin-WilliamsRespite
Respite
Sherwin-Williams
Nearly identical
Anchors Away
Dunn-Edwards
Nearly identical
Glace Bay
Benjamin Moore
Nearly identical
Cloudless Day
Behr
Very similar
Grand Bay
Vista Paint
Very similar
Lulworth Blue
Farrow & Ball
Very similar
Arctic Sunrise
Valspar
Very similar
Valor
Dutch Boy
Very similar
Chicago Skyline
Hirshfield's
Very similar
Water Splash
Kilz
Very similar
Dream .03
Colorhouse
Visible difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Soft Rococo Blue
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Soft Rococo Blue
#99B6C7
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#858AAD
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Soft Rococo Blue
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Soft Rococo Blue Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar PPG Colors
Other PPG colors close to Soft Rococo Blue.
More blue colors from other brands
Cross-brand colors in the blue family — useful when you want a similar look from a different brand.
Soft Rococo Blue — Frequently Asked Questions
What undertone does Soft Rococo Blue have?
Soft Rococo Blue by PPG has a cool (blue) undertone and sits in the blue color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Soft Rococo Blue in your own space before committing.
What colors match Soft Rococo Blue from other brands?
The closest cross-brand equivalents to Soft Rococo Blue are Respite by Sherwin-Williams (a near-identical match), Anchors Away by Dunn-Edwards (a near-identical match), Glace Bay by Benjamin Moore (a near-identical match) — the best options for getting Soft Rococo Blue's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Soft Rococo Blue?
Soft Rococo Blue has a Light Reflectance Value (LRV) of 44.4, on a scale where 0 is pure black and 100 is pure white — that makes it a mid-depth color with real presence — strong on accent walls, libraries, and rooms with good natural light.
Explore More with Soft Rococo Blue
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Soft Rococo Blue's cool (blue) undertone matters more than its surface color — and how to read undertones in any paint chip.