Black Magic 6991 is a gray paint color from Sherwin-Williams. It has a hex value of #323132, LRV 3 and a neutral undertone. Its closest cross-brand match is Black from Benjamin Moore (nearly identical), with 49 more equivalents across other brands.
Ref. #323132 · 6991
Black Magic
3%LRV Value
NeutralUndertone
Black Magic Technical Profile
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Black Magic in Every Brand
The closest equivalent to Black Magic in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
Sherwin-WilliamsBlack Magic
Nearly identical
Benjamin MooreBlack
Black
Benjamin Moore
Nearly identical
True Black
Dutch Boy
Nearly identical
Tomcat
Valspar
Nearly identical
Sayward Pine
Hirshfield's
Very similar
Pitch Black
Farrow & Ball
Very similar
Black
Dunn-Edwards
Very similar
Umbra Grey
RAL
Very similar
Bitter Chocolate
Behr
Very similar
Kitty Kitty
Vista Paint
Very similar
Mystic Black
Kilz
Very similar
Onyx Black
PPG
Very similar
Nourish .06
Colorhouse
Very similar
Seeing a close call? Order a peel-and-stick sample of Black Magic — or sample it next to its top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Black Magic
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Black Magic
#323132
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#5A3C4B
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Black Magic
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Black Magic Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Sherwin-Williams Colors
Other Sherwin-Williams colors close to Black Magic.
More gray colors from other brands
Cross-brand colors in the gray family — useful when you want a similar look from a different brand.
Black Magic — Frequently Asked Questions
What undertone does Black Magic have?
Black Magic by Sherwin-Williams has a neutral undertone and sits in the gray color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Black Magic in your own space before committing.
What colors match Black Magic from other brands?
The closest cross-brand equivalents to Black Magic are Black by Benjamin Moore (a near-identical match), True Black by Dutch Boy (a near-identical match), Space Black by Benjamin Moore (a near-identical match) — the best options for getting Black Magic's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Black Magic?
Black Magic has a Light Reflectance Value (LRV) of 3.1, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Black Magic
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Black Magic's neutral undertone matters more than its surface color — and how to read undertones in any paint chip.