Momentum 9530 is a neutral paint color from Sherwin-Williams. It has a hex value of #5C4E2E, LRV 8 and a neutral undertone. Its closest cross-brand match is South Kingston from Behr (very similar), with 49 more equivalents across other brands.
Ref. #5C4E2E · 9530
Momentum
8%LRV Value
NeutralUndertone
Momentum Technical Profile
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Momentum in Every Brand
The closest equivalent to Momentum in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
Sherwin-WilliamsMomentum
Very similar
BehrSouth Kingston
South Kingston
Behr
Very similar
Wood Pigeon
Valspar
Very similar
Nightfall
Vista Paint
Very similar
Grapevine
PPG
Very similar
Nightfall
Hirshfield's
Very similar
Night Owl
Benjamin Moore
Very similar
Old Footlocker
Dutch Boy
Very similar
Roam Wild
Dunn-Edwards
Visible difference
Khaki Grey
RAL
Visible difference
Cardamom
Farrow & Ball
Visible difference
Clay .06
Colorhouse
Visible difference
Black Bread
Kilz
Visible difference
Seeing a close call? Order a peel-and-stick sample of Momentum — or sample it next to its top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Momentum
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Momentum
#5C4E2E
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#6A714C
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Momentum
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Momentum Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Sherwin-Williams Colors
Other Sherwin-Williams colors close to Momentum.
More neutral colors from other brands
Cross-brand colors in the neutral family — useful when you want a similar look from a different brand.
Momentum — Frequently Asked Questions
What undertone does Momentum have?
Momentum by Sherwin-Williams has a neutral undertone and sits in the neutral color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Momentum in your own space before committing.
What colors match Momentum from other brands?
The closest cross-brand equivalents to Momentum are South Kingston by Behr (a very close match), Centaur by Behr (a very close match), Wood Pigeon by Valspar (a very close match) — the best options for getting Momentum's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Momentum?
Momentum has a Light Reflectance Value (LRV) of 7.9, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Momentum
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Momentum's neutral undertone matters more than its surface color — and how to read undertones in any paint chip.