Bright Idea is a light, saturated warm orange — radiant in tone, with cleanly balanced undertones. With an LRV of 72, it works beautifully as a whole-home color, adding warmth to kitchens and living spaces. The closest cross-brand match is Hirshfield's's Bright Idea, a near-identical match. Dunn-Edwards's Tanami Desert is another strong alternative. Coordinate with warm whites for trim and natural materials like jute and linen for a layered look.
Suggested Color Palettes
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Closest Matches from Other Brands
Closest digital match based on color values. Pigments and finishes differ between brands — always verify with physical samples.