Earth Tone 230F-6 is a red paint color from Behr. It has a hex value of #995D4B, LRV 19 and a warm (golden) undertone. Its closest cross-brand match is Giant Sequoia from Benjamin Moore (nearly identical), with 49 more equivalents across other brands.
Ref. #995D4B · 230F-6
Earth Tone
19%LRV Value
Warm (Golden)Undertone
Earth Tone Technical Profile
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Earth Tone in Every Brand
The closest equivalent to Earth Tone in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
BehrEarth Tone
Nearly identical
Benjamin MooreGiant Sequoia
Giant Sequoia
Benjamin Moore
Nearly identical
Southwest Spirit
Vista Paint
Nearly identical
Rich Clay
PPG
Very similar
Russet Leather
Dunn-Edwards
Very similar
Tropical Nut
Valspar
Very similar
Shelled Peanut
Dutch Boy
Very similar
Rookwood Terra Cotta
Sherwin-Williams
Very similar
Autumn Ridge
Kilz
Very similar
Spiced Carrot
Hirshfield's
Very similar
Picture Gallery Red
Farrow & Ball
Very similar
Clay .04
Colorhouse
Visible difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Earth Tone
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Earth Tone
#995D4B
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#A39674
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Earth Tone
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Earth Tone Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Behr Colors
Other Behr colors close to Earth Tone.
More red colors from other brands
Cross-brand colors in the red family — useful when you want a similar look from a different brand.
Earth Tone — Frequently Asked Questions
What undertone does Earth Tone have?
Earth Tone by Behr has a warm (golden) undertone and sits in the red color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Earth Tone in your own space before committing.
What colors match Earth Tone from other brands?
The closest cross-brand equivalents to Earth Tone are Giant Sequoia by Benjamin Moore (a near-identical match), Brickyard Red by Benjamin Moore (a near-identical match), California Redwood by Benjamin Moore (a near-identical match) — the best options for getting Earth Tone's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Earth Tone?
Earth Tone has a Light Reflectance Value (LRV) of 19.0, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Earth Tone
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Earth Tone's warm (golden) undertone matters more than its surface color — and how to read undertones in any paint chip.