Fedora S-H-740 is a gray paint color from Behr. It has a hex value of #424438, LRV 9 and a neutral undertone. Its closest cross-brand match is Ripe Olive from Sherwin-Williams (nearly identical), with 49 more equivalents across other brands.
Ref. #424438 · S-H-740
Fedora
9%LRV Value
NeutralUndertone
Fedora Technical Profile
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Fedora in Every Brand
The closest equivalent to Fedora in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
BehrFedora
Nearly identical
Sherwin-WilliamsRipe Olive
Ripe Olive
Sherwin-Williams
Nearly identical
Clover Patch
Hirshfield's
Very similar
Topsoil
Benjamin Moore
Very similar
Clover Patch
Vista Paint
Very similar
Woods Hole
Dutch Boy
Very similar
Brown Grey
RAL
Very similar
Aged Pine
Valspar
Very similar
Enchanted Forest Green
PPG
Very similar
Dark Sky
Kilz
Visible difference
Renwick Brown
Dunn-Edwards
Visible difference
Studio Green
Farrow & Ball
Visible difference
Wood .06
Colorhouse
Visible difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Fedora
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Fedora
#424438
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#526946
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Fedora
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Fedora Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Behr Colors
Other Behr colors close to Fedora.
More gray colors from other brands
Cross-brand colors in the gray family — useful when you want a similar look from a different brand.
Fedora — Frequently Asked Questions
What undertone does Fedora have?
Fedora by Behr has a neutral undertone and sits in the gray color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Fedora in your own space before committing.
What colors match Fedora from other brands?
The closest cross-brand equivalents to Fedora are Ripe Olive by Sherwin-Williams (a near-identical match), Laurel Woods by Sherwin-Williams (a very close match), Clover Patch by Hirshfield's (a very close match) — the best options for getting Fedora's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Fedora?
Fedora has a Light Reflectance Value (LRV) of 9.0, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Fedora
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Fedora's neutral undertone matters more than its surface color — and how to read undertones in any paint chip.