Fireside S-G-720 is a red paint color from Behr. It has a hex value of #593237, estimated LRV 9 and a warm (pink) undertone. Its closest cross-brand match is Bookmarker from Kilz (nearly identical), with 49 more equivalents across other brands.
Behr · #593237 · S-G-720
Fireside
9%Estimated LRV
Warm (Pink)Undertone
Fireside Technical Profile
HEX Code#593237
RGB89, 50, 55
Estimated LRV9.0
UndertoneWarm (Pink)
Digital swatches and calculated matches are approximations. Catalog LRV values may be calculated estimates, not manufacturer measurements. Data and matching method. Check the brand reference and physical samples before purchase.
Color Familyred
BrandBehr
Test it in your room
Place physical samples beside your flooring and trim. Check them in daylight and with your evening lights before buying paint.
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Compare alternatives to Fireside
Digital candidates from other paint brands, ranked by color similarity. Always verify with a physical sample. How we calculate match accuracy →
Bookmarker
Kilz
#563135
Close digital match
Kung Fu
Vista Paint
#60373E
Similar digital color
Bewitched
Benjamin Moore
#593030
Similar digital color
Crimson Red
Dutch Boy
#582A31
Similar digital color
Sommelier
Sherwin-Williams
#5D3736
Similar digital color
Royal Garnet
Valspar
#653A3E
Similar digital color
Brinjal
Farrow & Ball
#5D3B42
Similar digital color
Kung Fu
Hirshfield's
#643B42
Similar digital color
Wine Goblet
Dunn-Edwards
#643B46
Similar digital color
Old Mahogany
PPG
#693C3D
Similar digital color
Chestnut Brown
RAL
#633A34
Visible digital difference
Wood .04
Colorhouse
#67272A
Visible digital difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Generated palette previews
Colors That Work With Fireside
These are generated digital colors, not named manufacturer paints. Use the palette tools to find paint candidates, then compare physical samples.
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Fireside
#593237
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#725A4C
Trim & Molding
Digital white
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Fireside
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Fireside Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Behr Colors
Other Behr colors close to Fireside.
More red colors from other brands
Cross-brand colors in the red family — useful when you want a similar look from a different brand.
Fireside — Frequently Asked Questions
What undertone does Fireside have?
Fireside by Behr has a warm (pink) undertone and sits in the red color family. This is a digital classification, not a prediction of physical paint under every light. Compare samples in your own space.
What colors match Fireside from other brands?
The closest cross-brand equivalents to Fireside are Bookmarker by Kilz (a close digital match), Kung Fu by Vista Paint (a very close match), Boysenberry Pie by Kilz (a very close match) — the best options for getting Fireside's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Fireside?
Fireside has a estimated lightness value of 9.0, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Fireside
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Fireside's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.