In the Woods works as a warm neutral anchor — pairs cleanly with most existing palettes and reads forgiving across lighting conditions. At LRV 18 it reads as a deep, enveloping shade — best on accent walls, dining rooms, and spaces where atmosphere matters more than reflected light. Skip it if you want a crisp, cool-modern look, or in rooms with heavy north light that can pull its warmth slightly muddy.
Ref. #72786F · T17-13
In the Woods
18%LRV Value
In the Woods Technical Profile
What color is Behr In the Woods (T17-13)? It's a deep warm gray — hex #72786F, LRV 18. The closest cross-brand equivalent to In the Woods is Valspar Sage Slate — a near-identical match on the wall, with Dutch Boy Earthy Green and Farrow & Ball Green Smoke also close. With an LRV of 18, In the Woods creates a dramatic, enveloping mood — best on accent walls, dining rooms, and intimate spaces where atmosphere matters more than reflected light. As a warm neutral, In the Woods pairs with off-whites for trim, white oak or walnut floors, and brass or warm brushed nickel hardware. Deep green, navy, or terra-cotta all read well as accent colors. As a deeper neutral, In the Woods reads as a confident anchor — strongest on accent walls, cabinetry, and moody whole rooms that get enough natural light to keep it from going flat. Warm neutrals come alive under 2700K bulbs, where their underlying yellow or peach undertones add visible warmth. Under 4000K daylight they read cleaner and slightly cooler. Deeper neutrals can read close to black in low light, so preview In the Woods in the room's actual evening lighting, not just at midday.
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Colors Similar to In the Woods
Closest digital match based on color values. Always verify with physical samples.
Recommended Pairings
Colors That Work With In the Woods
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
In the Woods
#72786F
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#76A47E
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for In the Woods
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
In the Woods Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Behr Colors
Other Behr colors close to In the Woods.
More gray colors from other brands
Cross-brand colors in the gray family — useful when you want a similar look from a different brand.
In the Woods — Frequently Asked Questions
What colors match In the Woods from other brands?
The closest cross-brand equivalents to In the Woods are Sage Slate by Valspar (a near-identical match), Earthy Green by Dutch Boy (a very close match), Green Smoke by Farrow & Ball (a very close match). These are ranked with the CIEDE2000 color-difference formula, which scores how similar two colors actually look to the eye rather than matching them by name — so they're the best options for getting In the Woods's look in a brand your local store carries. Always confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of In the Woods?
In the Woods has a Light Reflectance Value (LRV) of 18.2, on a scale where 0 is pure black and 100 is pure white. That makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light. LRV is the most reliable guide to how light or dark a paint will read in a real room — more dependable than the swatch on your screen, which varies by monitor.
Explore More with In the Woods
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Paint Sheen Guide
Flat, eggshell, satin, or semi-gloss — the right finish for In the Woods depends on the room. Here's how to choose.