Inferno by Behr paint color
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Ref. #E5301D · P190-7

Inferno

22%LRV Value
Warm (Golden)Undertone
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Inferno P190-7 is a red paint color from Behr. It has a hex value of #E5301D, LRV 22 and a warm (golden) undertone. Its closest cross-brand match is Tawny Day Lily from Benjamin Moore (very similar), with 49 more equivalents across other brands.

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Inferno Technical Profile

HEX Code#E5301D
RGB229, 48, 29
LRV22.0
UndertoneWarm (Golden)
Color Familyred
BrandBehr

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Inferno in Every Brand

The closest equivalent to Inferno in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →

BehrInferno
Very similar
Benjamin MooreTawny Day Lily

Tawny Day Lily

Benjamin Moore

Very similar

Boing!

Vista Paint

Very similar

Luminous Red

RAL

Very similar

Endless Possibilities

Hirshfield's

Visible difference

Bonfire Flame

Dunn-Edwards

Visible difference

Steelhead Redd

Valspar

Visible difference

Cinnamon Stone

PPG

Visible difference

Obstinate Orange

Sherwin-Williams

Visible difference

Gingham Pink

Dutch Boy

Visible difference

Charlotte's Locks

Farrow & Ball

Visible difference

Dynamite

Kilz

Visible difference

Petal .06

Colorhouse

Visible difference

Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.

Recommended Pairings

Colors That Work With Inferno

Timeless pairing with clean white trim and a tonal accent wall

Living room with applied paint colors

Side Walls

Inferno

#E5301D

Accent Wall

Tonal Shift

A warm shift that adds depth without clashing.

#CAA268

Trim & Molding

Pure White

Crisp white trim for a clean, traditional look.

#FFFFFF

Customize in Room VisualizerExplore full palette →

Color Palettes for Inferno

Color harmonies based on color theory — each swatch links to the closest matching paint.

Opposite on the color wheel — creates vibrant contrast

Base

Inferno

Complement

Yucatan

Inferno Room Palettes

Color schemes built around this color — each swatch links to the closest matching paint.

Walls

Baked Biscotti

Trim

Ultra Pure White®

Accent

Split Rail

Pop

This Color

Warm & Inviting

Warm tones with cozy appeal — welcoming and comfortable

Walls

Mystic Fairy

Trim

Blanca Peak

Accent

Spiced Potpourri

Pop

This Color

Cool & Calm

Cool hues with soft contrast — serene and restful

Walls

Hint of Mauve

Trim

Blanca Peak

Accent

Greensleeves

Pop

This Color

Bold Contrast

Complementary hues with punch — dynamic and striking

Similar Behr Colors

Other Behr colors close to Inferno.

Volcanic Blast

Behr · S-G-210

#EB3016

Fire Island

Behr · 190B-7

#E32718

Sweet Mandarin

Behr · S-G-220

#DE3616

Fireglow

Behr · 200B-7

#E23829

Red Hot

Behr · S-G-190

#DB2118

Chili Pepper

Behr · 180B-7

#DB1E1D

More red colors from other brands

Cross-brand colors in the red family — useful when you want a similar look from a different brand.

Hawaiian Shell

PPG · 1055-2

#F3DBD9

Merlot Magic

Vista Paint · AC126

#AE3D55

Rose Dusk

Dunn-Edwards · DE5150

#E5A192

Graceful Ballerina

Vista Paint · 1073

#D98879

Majestic Ridge

Vista Paint · K-1088

#8B3C2A

Grenadine

Sherwin-Williams · 6592

#D66972

Inferno — Frequently Asked Questions

What undertone does Inferno have?
Inferno by Behr has a warm (golden) undertone and sits in the red color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Inferno in your own space before committing.
What colors match Inferno from other brands?
The closest cross-brand equivalents to Inferno are Tawny Day Lily by Benjamin Moore (a very close match), Orange by Benjamin Moore (a very close match), Boing! by Vista Paint (a very close match) — the best options for getting Inferno's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Inferno?
Inferno has a Light Reflectance Value (LRV) of 22.0, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.

Explore More with Inferno

See It on a Wall

Preview this color in a real room

How Much Paint?

Calculate gallons for your project

Browse red Colors

Explore more shades in this family

Related Reading

How to Match Paint Colors Across Brands

The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.

Understanding Paint Color Undertones

Why Inferno's warm (golden) undertone matters more than its surface color — and how to read undertones in any paint chip.

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