A light, saturated warm red that feels striking, Jovial is distinguished by its warm rose undertones. With an LRV of 74, it creates a welcoming atmosphere in bedrooms, family rooms, and entryways. For a cross-brand equivalent, Benjamin Moore's Supple is an extremely close match. Hirshfield's's Bubblegum Pink runs close as well. Coordinate with warm whites for trim and natural materials like jute and linen for a layered look.
Suggested Color Palettes
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Closest Matches from Other Brands
Closest digital match based on color values. Pigments and finishes differ between brands — always verify with physical samples.