Rhubarb 130D-5 is a pink paint color from Behr. It has a hex value of #AD3D7B, estimated LRV 18 and a warm (pink) undertone. Its closest cross-brand match is Petal .04 from Colorhouse (very similar), with 49 more equivalents across other brands.
Behr · #AD3D7B · 130D-5
Rhubarb
18%Estimated LRV
Warm (Pink)Undertone
Rhubarb Technical Profile
HEX Code#AD3D7B
RGB173, 61, 123
Estimated LRV18.0
UndertoneWarm (Pink)
Digital swatches and calculated matches are approximations. Catalog LRV values may be calculated estimates, not manufacturer measurements. Data and matching method. Check the brand reference and physical samples before purchase.
Color Familypink
BrandBehr
Test it in your room
Place physical samples beside your flooring and trim. Check them in daylight and with your evening lights before buying paint.
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Compare alternatives to Rhubarb
Digital candidates from other paint brands, ranked by color similarity. Always verify with a physical sample. How we calculate match accuracy →
Petal .04
Colorhouse
#AA3E71
Similar digital color
Crushed Berries
Benjamin Moore
#B5457C
Similar digital color
Pink Pizzazz
Valspar
#AC4B7E
Similar digital color
Cerise
PPG
#A54976
Similar digital color
Razzle Dazzle
Dunn-Edwards
#BA417B
Similar digital color
Traffic Purple
RAL
#A03472
Similar digital color
Exuberant Pink
Sherwin-Williams
#B54D7F
Similar digital color
Grape Riot
Vista Paint
#94437C
Visible digital difference
Can Can
Hirshfield's
#AC3663
Visible digital difference
Fearless Fuchsia
Dutch Boy
#8F4F7D
Visible digital difference
Potpourri
Kilz
#934962
Visible digital difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Generated palette previews
Colors That Work With Rhubarb
These are generated digital colors, not named manufacturer paints. Use the palette tools to find paint candidates, then compare physical samples.
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Rhubarb
#AD3D7B
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#AF6E72
Trim & Molding
Digital white
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Rhubarb
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Rhubarb Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Behr Colors
Other Behr colors close to Rhubarb.
More pink colors from other brands
Cross-brand colors in the pink family — useful when you want a similar look from a different brand.
Rhubarb — Frequently Asked Questions
What undertone does Rhubarb have?
Rhubarb by Behr has a warm (pink) undertone and sits in the pink color family. This is a digital classification, not a prediction of physical paint under every light. Compare samples in your own space.
What colors match Rhubarb from other brands?
The closest cross-brand equivalents to Rhubarb are Petal .04 by Colorhouse (a very close match), Crushed Berries by Benjamin Moore (a very close match), Pink Pizzazz by Valspar (a very close match) — the best options for getting Rhubarb's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Rhubarb?
Rhubarb has a estimated lightness value of 18.0, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Rhubarb
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Rhubarb's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.