Rojo Granada PPH-66 (HISP) is a red paint color from Behr. It has a hex value of #B53D45, estimated LRV 14 and a warm (golden) undertone. Its closest cross-brand match is Ladybug Red from Benjamin Moore (nearly identical), with 49 more equivalents across other brands.
Behr · #B53D45 · PPH-66 (HISP)
Rojo Granada
14%Estimated LRV
Warm (Golden)Undertone
Rojo Granada Technical Profile
HEX Code#B53D45
RGB181, 61, 69
Estimated LRV13.6
UndertoneWarm (Golden)
Digital swatches and calculated matches are approximations. Catalog LRV values may be calculated estimates, not manufacturer measurements. Data and matching method. Check the brand reference and physical samples before purchase.
Color Familyred
BrandBehr
Test it in your room
Place physical samples beside your flooring and trim. Check them in daylight and with your evening lights before buying paint.
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Compare alternatives to Rojo Granada
Digital candidates from other paint brands, ranked by color similarity. Always verify with a physical sample. How we calculate match accuracy →
Ladybug Red
Benjamin Moore
#B13F44
Close digital match
Bright Red
Valspar
#AD3C44
Close digital match
Precious Peony
Vista Paint
#BB4147
Close digital match
Precious Peony
Hirshfield's
#BD4048
Close digital match
Striking Red
Dunn-Edwards
#C03543
Similar digital color
Cherry Red
PPG
#BD3C4B
Similar digital color
Poppied Red
Dutch Boy
#BA3B3D
Similar digital color
Red Tomato
Sherwin-Williams
#B24743
Similar digital color
Bang
Kilz
#B03537
Similar digital color
Romesco
Farrow & Ball
#BA4845
Similar digital color
Raspberry Red
RAL
#C51D34
Similar digital color
Create .04
Colorhouse
#B8352E
Visible digital difference
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Generated palette previews
Colors That Work With Rojo Granada
These are generated digital colors, not named manufacturer paints. Use the palette tools to find paint candidates, then compare physical samples.
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Rojo Granada
#B53D45
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#B38E72
Trim & Molding
Digital white
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Rojo Granada
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Rojo Granada Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Behr Colors
Other Behr colors close to Rojo Granada.
More red colors from other brands
Cross-brand colors in the red family — useful when you want a similar look from a different brand.
Rojo Granada — Frequently Asked Questions
What undertone does Rojo Granada have?
Rojo Granada by Behr has a warm (golden) undertone and sits in the red color family. This is a digital classification, not a prediction of physical paint under every light. Compare samples in your own space.
What colors match Rojo Granada from other brands?
The closest cross-brand equivalents to Rojo Granada are Ladybug Red by Benjamin Moore (a close digital match), Bright Red by Valspar (a close digital match), Precious Peony by Vista Paint (a close digital match) — the best options for getting Rojo Granada's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Rojo Granada?
Rojo Granada has a estimated lightness value of 13.6, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Rojo Granada
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Rojo Granada's warm (golden) undertone matters more than its surface color — and how to read undertones in any paint chip.