Rusty Red PPH-72 is a red paint color from Behr. It has a hex value of #8D4942, LRV 11 and a warm (golden) undertone. Its closest cross-brand match is Hot Apple Spice from Benjamin Moore (nearly identical), with 49 more equivalents across other brands.
Ref. #8D4942 · PPH-72
Rusty Red
11%LRV Value
Warm (Golden)Undertone
Rusty Red Technical Profile
Use this color
Get this color
Some sample and supply links are affiliate links — if you buy through them, Paint Color HQ may earn a small commission at no extra cost to you. It helps keep the site free.
Rusty Red in Every Brand
The closest equivalent to Rusty Red in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
BehrRusty Red
Nearly identical
Benjamin MooreHot Apple Spice
Hot Apple Spice
Benjamin Moore
Nearly identical
Decadent Red
Valspar
Nearly identical
Red Clay
Dunn-Edwards
Nearly identical
Red Clay
PPG
Nearly identical
Savanna
Hirshfield's
Nearly identical
Savanna
Vista Paint
Very similar
Rembrandt Ruby
Sherwin-Williams
Very similar
Eating Room Red
Farrow & Ball
Very similar
Daphne Rose
Dutch Boy
Very similar
Raw Clay
Kilz
Very similar
Copper Brown
RAL
Visible difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Rusty Red
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Rusty Red
#8D4942
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#9C8666
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Rusty Red
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Rusty Red Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Behr Colors
Other Behr colors close to Rusty Red.
More red colors from other brands
Cross-brand colors in the red family — useful when you want a similar look from a different brand.
Rusty Red — Frequently Asked Questions
What undertone does Rusty Red have?
Rusty Red by Behr has a warm (golden) undertone and sits in the red color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Rusty Red in your own space before committing.
What colors match Rusty Red from other brands?
The closest cross-brand equivalents to Rusty Red are Hot Apple Spice by Benjamin Moore (a near-identical match), Decadent Red by Valspar (a near-identical match), Red Clay by Dunn-Edwards (a near-identical match) — the best options for getting Rusty Red's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Rusty Red?
Rusty Red has a Light Reflectance Value (LRV) of 10.8, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Rusty Red
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Rusty Red's warm (golden) undertone matters more than its surface color — and how to read undertones in any paint chip.