Velvet Curtain S540-5 is a blue paint color from Behr. It has a hex value of #718ACB, estimated LRV 24 and a warm (pink) undertone. Its closest cross-brand match is Violets Are Blue from PPG (nearly identical), with 49 more equivalents across other brands.
Behr · #718ACB · S540-5
Velvet Curtain
24%Estimated LRV
Warm (Pink)Undertone
Velvet Curtain Technical Profile
HEX Code#718ACB
RGB113, 138, 203
Estimated LRV24.0
UndertoneWarm (Pink)
Digital swatches and calculated matches are approximations. Catalog LRV values may be calculated estimates, not manufacturer measurements. Data and matching method. Check the brand reference and physical samples before purchase.
Color Familyblue
BrandBehr
Test it in your room
Place physical samples beside your flooring and trim. Check them in daylight and with your evening lights before buying paint.
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Compare alternatives to Velvet Curtain
Digital candidates from other paint brands, ranked by color similarity. Always verify with a physical sample. How we calculate match accuracy →
Violets Are Blue
PPG
#7487C6
Close digital match
Jazzy
Valspar
#778DBF
Similar digital color
Beautified Blue
Dutch Boy
#7085B8
Similar digital color
Royal Regatta
Vista Paint
#7694CE
Similar digital color
Mood Mode
Hirshfield's
#7F90CB
Similar digital color
Blue Lapis
Benjamin Moore
#638AC7
Similar digital color
Twilight Twinkle
Dunn-Edwards
#7B85C6
Similar digital color
Perfect Periwinkle
Sherwin-Williams
#6487B0
Similar digital color
Remembrance
Kilz
#7A8EB1
Visible digital difference
Cook's Blue
Farrow & Ball
#6A90B4
Visible digital difference
Light Blue
RAL
#3B83BD
Visible digital difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Generated palette previews
Colors That Work With Velvet Curtain
These are generated digital colors, not named manufacturer paints. Use the palette tools to find paint candidates, then compare physical samples.
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Velvet Curtain
#718ACB
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#897DB5
Trim & Molding
Digital white
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Velvet Curtain
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Velvet Curtain Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Behr Colors
Other Behr colors close to Velvet Curtain.
More blue colors from other brands
Cross-brand colors in the blue family — useful when you want a similar look from a different brand.
Velvet Curtain — Frequently Asked Questions
What undertone does Velvet Curtain have?
Velvet Curtain by Behr has a warm (pink) undertone and sits in the blue color family. This is a digital classification, not a prediction of physical paint under every light. Compare samples in your own space.
What colors match Velvet Curtain from other brands?
The closest cross-brand equivalents to Velvet Curtain are Violets Are Blue by PPG (a close digital match), Jazzy by Valspar (a very close match), Pure Periwinkle by PPG (a very close match) — the best options for getting Velvet Curtain's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Velvet Curtain?
Velvet Curtain has a estimated lightness value of 24.0, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Velvet Curtain
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Velvet Curtain's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.