Alexandria Beige HC-77 is a brown paint color from Benjamin Moore. It has a hex value of #A4937D, LRV 30 and a neutral undertone. Its closest cross-brand match is Urban Jungle from Sherwin-Williams (nearly identical), with 49 more equivalents across other brands.
Ref. #A4937D · HC-77
Alexandria Beige
30%LRV Value
NeutralUndertone
Alexandria Beige Technical Profile
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Alexandria Beige in Every Brand
The closest equivalent to Alexandria Beige in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
Benjamin MooreAlexandria Beige
Nearly identical
Sherwin-WilliamsUrban Jungle
Urban Jungle
Sherwin-Williams
Nearly identical
Bay Harbor Dock
Dutch Boy
Nearly identical
Oyster Shell
PPG
Nearly identical
Pure Earth
Behr
Nearly identical
Incense Stick
Dunn-Edwards
Nearly identical
Stone Terrace
Valspar
Nearly identical
Village Crier
Vista Paint
Very similar
Whipcord
Hirshfield's
Very similar
Roasted Mushroom
Kilz
Very similar
Nourish .04
Colorhouse
Very similar
Mouse's Back
Farrow & Ball
Very similar
Seeing a close call? Order a peel-and-stick sample of Alexandria Beige — or sample it next to its top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Alexandria Beige
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Alexandria Beige
#A4937D
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#ABAD85
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Alexandria Beige
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Alexandria Beige Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Benjamin Moore Colors
Other Benjamin Moore colors close to Alexandria Beige.
More brown colors from other brands
Cross-brand colors in the brown family — useful when you want a similar look from a different brand.
Alexandria Beige — Frequently Asked Questions
What undertone does Alexandria Beige have?
Alexandria Beige by Benjamin Moore has a neutral undertone and sits in the brown color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Alexandria Beige in your own space before committing.
What colors match Alexandria Beige from other brands?
The closest cross-brand equivalents to Alexandria Beige are Urban Jungle by Sherwin-Williams (a near-identical match), Bay Harbor Dock by Dutch Boy (a near-identical match), Colonial Revival Stone by Sherwin-Williams (a near-identical match) — the best options for getting Alexandria Beige's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Alexandria Beige?
Alexandria Beige has a Light Reflectance Value (LRV) of 30.2, on a scale where 0 is pure black and 100 is pure white — that makes it a mid-depth color with real presence — strong on accent walls, libraries, and rooms with good natural light.
Explore More with Alexandria Beige
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Alexandria Beige's neutral undertone matters more than its surface color — and how to read undertones in any paint chip.