Genuine Pink 2005-40 is a red paint color from Benjamin Moore. It has a hex value of #C88187, LRV 30 and a warm (golden) undertone. Its closest cross-brand match is Melita from Vista Paint (nearly identical), with 49 more equivalents across other brands.
Ref. #C88187 · 2005-40
Genuine Pink
30%LRV Value
Warm (Golden)Undertone
Genuine Pink Technical Profile
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Genuine Pink in Every Brand
The closest equivalent to Genuine Pink in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
Benjamin MooreGenuine Pink
Nearly identical
Vista PaintMelita
Melita
Vista Paint
Nearly identical
Fashion Front Rose
PPG
Nearly identical
Doric Pink
Valspar
Nearly identical
Victorian Rouge
Dunn-Edwards
Very similar
Memorable Rose
Sherwin-Williams
Very similar
Chick Flick
Behr
Very similar
Impatient Heart
Hirshfield's
Very similar
Romantic Pink
Dutch Boy
Very similar
Watermelon Crush
Kilz
Very similar
Antique Pink
RAL
Visible difference
Petal .03
Colorhouse
Visible difference
Red Earth
Farrow & Ball
Visible difference
Seeing a close call? Order a peel-and-stick sample of Genuine Pink — or sample it next to its top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Genuine Pink
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Genuine Pink
#C88187
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#B19581
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Genuine Pink
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Genuine Pink Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Benjamin Moore Colors
Other Benjamin Moore colors close to Genuine Pink.
More red colors from other brands
Cross-brand colors in the red family — useful when you want a similar look from a different brand.
Genuine Pink — Frequently Asked Questions
What undertone does Genuine Pink have?
Genuine Pink by Benjamin Moore has a warm (golden) undertone and sits in the red color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Genuine Pink in your own space before committing.
What colors match Genuine Pink from other brands?
The closest cross-brand equivalents to Genuine Pink are Melita by Vista Paint (a near-identical match), Fashion Front Rose by PPG (a near-identical match), Doric Pink by Valspar (a near-identical match) — the best options for getting Genuine Pink's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Genuine Pink?
Genuine Pink has a Light Reflectance Value (LRV) of 29.7, on a scale where 0 is pure black and 100 is pure white — that makes it a mid-depth color with real presence — strong on accent walls, libraries, and rooms with good natural light.
Explore More with Genuine Pink
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Genuine Pink's warm (golden) undertone matters more than its surface color — and how to read undertones in any paint chip.