Jute AF-80 is a beige paint color from Benjamin Moore. It has a hex value of #DAD3BF, LRV 63 and a neutral undertone. Its closest cross-brand match is Shoreline Haze from Valspar (nearly identical), with 49 more equivalents across other brands.
Ref. #DAD3BF · AF-80
Jute
63%LRV Value
NeutralUndertone
Jute Technical Profile
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Jute in Every Brand
The closest equivalent to Jute in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
Benjamin MooreJute
Nearly identical
ValsparShoreline Haze
Shoreline Haze
Valspar
Nearly identical
Dried Grass
Vista Paint
Nearly identical
Pebblebrook
Hirshfield's
Nearly identical
Elemental White
Dutch Boy
Nearly identical
Shaded White
Farrow & Ball
Nearly identical
Oatmeal
Kilz
Nearly identical
Gunnysack
Dunn-Edwards
Nearly identical
Warm Oats
Sherwin-Williams
Nearly identical
Traditional Tan
Behr
Nearly identical
Soft Herbal Sage
PPG
Nearly identical
Nourish .01
Colorhouse
Very similar
Seeing a close call? Order a peel-and-stick sample of Jute — or sample it next to its top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Jute
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Jute
#DAD3BF
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#A4AD85
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Jute
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Jute Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Benjamin Moore Colors
Other Benjamin Moore colors close to Jute.
More beige colors from other brands
Cross-brand colors in the beige family — useful when you want a similar look from a different brand.
Jute — Frequently Asked Questions
What undertone does Jute have?
Jute by Benjamin Moore has a neutral undertone and sits in the beige color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Jute in your own space before committing.
What colors match Jute from other brands?
The closest cross-brand equivalents to Jute are Shoreline Haze by Valspar (a near-identical match), Milestone by Valspar (a near-identical match), Dried Grass by Vista Paint (a near-identical match) — the best options for getting Jute's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Jute?
Jute has a Light Reflectance Value (LRV) of 63.3, on a scale where 0 is pure black and 100 is pure white — that makes it a mid-light color — bright enough for living areas yet soft enough for bedrooms, and adaptable across most lighting conditions.
Explore More with Jute
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Jute's neutral undertone matters more than its surface color — and how to read undertones in any paint chip.