Jute AF-80 is a beige paint color from Benjamin Moore. It has a hex value of #DAD3BF, estimated LRV 63 and a neutral undertone. Its closest cross-brand match is Shoreline Haze from Valspar (nearly identical), with 49 more equivalents across other brands.
Benjamin Moore · #DAD3BF · AF-80
Jute
63%Estimated LRV
NeutralUndertone
Jute Technical Profile
HEX Code#DAD3BF
RGB218, 211, 191
Estimated LRV63.3
UndertoneNeutral
Digital swatches and calculated matches are approximations. Catalog LRV values may be calculated estimates, not manufacturer measurements. Data and matching method. Check the brand reference and physical samples before purchase.
Color Familybeige
BrandBenjamin Moore
Test it in your room
Place physical samples beside your flooring and trim. Check them in daylight and with your evening lights before buying paint.
Use this color
Get this color
Some sample and supply links are affiliate links — if you buy through them, Paint Color HQ may earn a small commission at no extra cost to you. It helps keep the site free.
Compare alternatives to Jute
Digital candidates from other paint brands, ranked by color similarity. Always verify with a physical sample. How we calculate match accuracy →
Shoreline Haze
Valspar
#DAD3C0
Close digital match
Dried Grass
Vista Paint
#DCD4BE
Close digital match
Pebblebrook
Hirshfield's
#D8D0BC
Close digital match
Elemental White
Dutch Boy
#D8D0BC
Close digital match
Shaded White
Farrow & Ball
#D9D2C1
Close digital match
Oatmeal
Kilz
#D7D1C0
Close digital match
Gunnysack
Dunn-Edwards
#DCD3BC
Close digital match
Warm Oats
Sherwin-Williams
#D8CFBA
Close digital match
Traditional Tan
Behr
#D6D2C0
Close digital match
Soft Herbal Sage
PPG
#D9D5C3
Close digital match
Nourish .01
Colorhouse
#D5D3BF
Similar digital color
Seeing a close call? Order a peel-and-stick sample of Jute — or sample it next to its top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Generated palette previews
Colors That Work With Jute
These are generated digital colors, not named manufacturer paints. Use the palette tools to find paint candidates, then compare physical samples.
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Jute
#DAD3BF
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#A4AD85
Trim & Molding
Digital white
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Jute
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Jute Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Benjamin Moore Colors
Other Benjamin Moore colors close to Jute.
More beige colors from other brands
Cross-brand colors in the beige family — useful when you want a similar look from a different brand.
Jute — Frequently Asked Questions
What undertone does Jute have?
Jute by Benjamin Moore has a neutral undertone and sits in the beige color family. This is a digital classification, not a prediction of physical paint under every light. Compare samples in your own space.
What colors match Jute from other brands?
The closest cross-brand equivalents to Jute are Shoreline Haze by Valspar (a close digital match), Milestone by Valspar (a close digital match), Dried Grass by Vista Paint (a close digital match) — the best options for getting Jute's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Jute?
Jute has a estimated lightness value of 63.3, on a scale where 0 is pure black and 100 is pure white — that makes it a mid-light color — bright enough for living areas yet soft enough for bedrooms, and adaptable across most lighting conditions.
Explore More with Jute
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Jute's neutral undertone matters more than its surface color — and how to read undertones in any paint chip.