Milano Red by Benjamin Moore paint color
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Ref. #D95D67 · 1313

Milano Red

24%LRV Value
Warm (Golden)Undertone
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Home/Benjamin Moore/Milano Red

Milano Red Technical Profile

What color is Milano Red? It's a deep warm red with the hex code #D95D67. Colors similar to Milano Red include Hirshfield's Heart To Heart, MPC Escarlate, Vista Paint Heart to Heart. Milano Red has a warm (golden) undertone, which affects how it pairs with trim, flooring, and adjacent wall colors. With an LRV of 24, Milano Red creates a dramatic, enveloping mood — best on accent walls, dining rooms, and intimate spaces where atmosphere matters more than reflected light. Pair it with creamy off-whites like Alabaster for trim, walnut or cherry hardwoods, and brass hardware — the warmth keeps reds from feeling clinical. Deep forest green or navy work as bold accent walls. Reds intensify under 2700K-3000K warm bulbs, deepening into wine territory. Under 4000K+ cool LEDs they can read pinker or slightly washed — sample under your actual room lighting before committing.

HEX Code#D95D67
RGB217, 93, 103
LRV23.6
UndertoneWarm (Golden)
Color Familyred
BrandBenjamin Moore
Generate PaletteCompareBuy at Benjamin Moore

Colors Similar to Milano Red

Closest digital match based on color values. Always verify with physical samples.

Heart To Heart

Hirshfield's

Nearly identical

Escarlate

MPC

Nearly identical

Heart to Heart

Vista Paint

Nearly identical

Briquette

PPG

Very similar

Grenadine

Sherwin-Williams

Very similar

Geranium Red

Dunn-Edwards

Very similar

Strawberry Wine

Behr

Very similar

Trout Pout

Valspar

Very similar
Recommended Pairings

Colors That Work With Milano Red

Timeless pairing with clean white trim and a tonal accent wall

Living room with applied paint colors

Side Walls

Milano Red

#D95D67

Accent Wall

Tonal Shift

A warm shift that adds depth without clashing.

#BF9373

Trim & Molding

Pure White

Crisp white trim for a clean, traditional look.

#FFFFFF

Customize in Room VisualizerExplore full palette →

Color Palettes for Milano Red

Color harmonies based on color theory — each swatch links to the closest matching paint.

Opposite on the color wheel — creates vibrant contrast

Base

Milano Red

Complement

May Day

Milano Red Room Palettes

Color schemes built around this color — each swatch links to the closest matching paint.

Walls

Morristown Cream

Trim

Snow White

Accent

Chocolate Truffle

Pop

This Color

Warm & Inviting

Warm tones with cozy appeal — welcoming and comfortable

Walls

Slip

Trim

Chantilly Lace

Accent

Passion Plum

Pop

This Color

Cool & Calm

Cool hues with soft contrast — serene and restful

Walls

Rock Harbor Violet

Trim

Chantilly Lace

Accent

Nile Green

Pop

This Color

Bold Contrast

Complementary hues with punch — dynamic and striking

Similar Benjamin Moore Colors

Other Benjamin Moore colors close to Milano Red.

Italiano Rose

Benjamin Moore · 2087-30

#D45462

Raspberry Blush

Benjamin Moore · 2008-30

#D86057

Bubble Tea

Benjamin Moore · CSP-1180

#C96462

Red Tulip

Benjamin Moore · 2000-30

#E14D5C

Rose Quartz

Benjamin Moore · 2002-30

#E75559

Berry Wine

Benjamin Moore · 2003-30

#D54D58

More red colors from other brands

Cross-brand colors in the red family — useful when you want a similar look from a different brand.

Soft Lace

Behr · W-B-110

#F8F1EF

Jay's New Toy

Vista Paint · K-704

#A0293D

Gabriel's Gift

Vista Paint · K-657

#F37773

Oriental Red

Kilz · LA120-02

#7D3436

Salmon Pink

RAL · 3022

#D95030

Leaf Rust

Vista Paint · K-1217

#A0392F

Milano Red — Frequently Asked Questions

What undertone does Milano Red have?
Milano Red by Benjamin Moore has a warm (golden) undertone and belongs to the red color family.
What colors match Milano Red from other brands?
The closest matches are Heart To Heart by Hirshfield's (#D95862), Escarlate by MPC (#DA5D63), Heart to Heart by Vista Paint (#D45962). Always verify with physical samples.
What is the LRV of Milano Red?
Milano Red has an LRV of 23.6, where 0 is pure black and 100 is pure white.

Explore More with Milano Red

See It on a Wall

Preview this color in a real room

How Much Paint?

Calculate gallons for your project

Browse red Colors

Explore more shades in this family

Related Reading

How to Match Paint Colors Across Brands

The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.

Understanding Paint Color Undertones

Why Milano Red's warm (golden) undertone matters more than its surface color — and how to read undertones in any paint chip.

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