Grape Gatsby DE5948 is a purple paint color from Dunn-Edwards. It has a hex value of #A19ABD, estimated LRV 34 and a warm (pink) undertone. Its closest cross-brand match is Snugglepuss from Benjamin Moore (nearly identical), with 49 more equivalents across other brands.
Dunn-Edwards · #A19ABD · DE5948
Grape Gatsby
34%Estimated LRV
Warm (Pink)Undertone
Grape Gatsby Technical Profile
HEX Code#A19ABD
RGB161, 154, 189
Estimated LRV34.4
UndertoneWarm (Pink)
Digital swatches and calculated matches are approximations. Catalog LRV values may be calculated estimates, not manufacturer measurements. Data and matching method. Check the brand reference and physical samples before purchase.
Color Familypurple
BrandDunn-Edwards
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Place physical samples beside your flooring and trim. Check them in daylight and with your evening lights before buying paint.
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Compare alternatives to Grape Gatsby
Digital candidates from other paint brands, ranked by color similarity. Always verify with a physical sample. How we calculate match accuracy →
Snugglepuss
Benjamin Moore
#9D95BC
Close digital match
May Mist
Vista Paint
#9E9BC4
Similar digital color
Purplesaurus
Dutch Boy
#A89CC5
Similar digital color
Purple Vision
Hirshfield's
#A29CC8
Similar digital color
Fortnight Lily
Kilz
#A49FBA
Similar digital color
Purpleheart
Valspar
#A199C7
Similar digital color
Lavender Flowers
PPG
#9C90B7
Similar digital color
Forever Lilac
Sherwin-Williams
#AFA5C7
Similar digital color
Wild Violet
Behr
#ACA7CB
Similar digital color
Window Grey
RAL
#9DA1AA
Visible digital difference
Brassica
Farrow & Ball
#8D8089
Visible digital difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Generated palette previews
Colors That Work With Grape Gatsby
These are generated digital colors, not named manufacturer paints. Use the palette tools to find paint candidates, then compare physical samples.
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Grape Gatsby
#A19ABD
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#A185AD
Trim & Molding
Digital white
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Grape Gatsby
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Grape Gatsby Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Dunn-Edwards Colors
Other Dunn-Edwards colors close to Grape Gatsby.
More purple colors from other brands
Cross-brand colors in the purple family — useful when you want a similar look from a different brand.
Grape Gatsby — Frequently Asked Questions
What undertone does Grape Gatsby have?
Grape Gatsby by Dunn-Edwards has a warm (pink) undertone and sits in the purple color family. This is a digital classification, not a prediction of physical paint under every light. Compare samples in your own space.
What colors match Grape Gatsby from other brands?
The closest cross-brand equivalents to Grape Gatsby are Snugglepuss by Benjamin Moore (a close digital match), May Mist by Vista Paint (a very close match), Purplesaurus by Dutch Boy (a very close match) — the best options for getting Grape Gatsby's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Grape Gatsby?
Grape Gatsby has a estimated lightness value of 34.4, on a scale where 0 is pure black and 100 is pure white — that makes it a mid-depth color with real presence — strong on accent walls, libraries, and rooms with good natural light.
Explore More with Grape Gatsby
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Grape Gatsby's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.