Love Potion DE5052 is a pink paint color from Dunn-Edwards. It has a hex value of #E398AF, estimated LRV 42 and a warm (pink) undertone. Its closest cross-brand match is Pegeen Peony from Vista Paint (nearly identical), with 49 more equivalents across other brands.
Dunn-Edwards · #E398AF · DE5052
Love Potion
42%Estimated LRV
Warm (Pink)Undertone
Love Potion Technical Profile
HEX Code#E398AF
RGB227, 152, 175
Estimated LRV41.9
UndertoneWarm (Pink)
Digital swatches and calculated matches are approximations. Catalog LRV values may be calculated estimates, not manufacturer measurements. Data and matching method. Check the brand reference and physical samples before purchase.
Color Familypink
BrandDunn-Edwards
Test it in your room
Place physical samples beside your flooring and trim. Check them in daylight and with your evening lights before buying paint.
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Compare alternatives to Love Potion
Digital candidates from other paint brands, ranked by color similarity. Always verify with a physical sample. How we calculate match accuracy →
Pegeen Peony
Vista Paint
#E79DB2
Close digital match
Petunia Petal
Dutch Boy
#E39CB5
Close digital match
Second Blush
Valspar
#E89EB2
Close digital match
Pegeen Peony
Hirshfield's
#EA9FB4
Close digital match
Brandywine
PPG
#E69DAD
Similar digital color
Haute Pink
Sherwin-Williams
#D899B1
Similar digital color
Passion Fruit Punch
Behr
#EE9EB1
Similar digital color
Sincerity
Kilz
#D593A5
Similar digital color
Pink Ribbon
Benjamin Moore
#E69BA9
Similar digital color
Shallot
Farrow & Ball
#D5A3BB
Visible digital difference
Light Pink
RAL
#EA899A
Visible digital difference
Petal .03
Colorhouse
#F1A1A6
Visible digital difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Generated palette previews
Colors That Work With Love Potion
These are generated digital colors, not named manufacturer paints. Use the palette tools to find paint candidates, then compare physical samples.
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Love Potion
#E398AF
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#BC8476
Trim & Molding
Digital white
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Love Potion
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Love Potion Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Dunn-Edwards Colors
Other Dunn-Edwards colors close to Love Potion.
More pink colors from other brands
Cross-brand colors in the pink family — useful when you want a similar look from a different brand.
Love Potion — Frequently Asked Questions
What undertone does Love Potion have?
Love Potion by Dunn-Edwards has a warm (pink) undertone and sits in the pink color family. This is a digital classification, not a prediction of physical paint under every light. Compare samples in your own space.
What colors match Love Potion from other brands?
The closest cross-brand equivalents to Love Potion are Pegeen Peony by Vista Paint (a close digital match), Petunia Petal by Dutch Boy (a close digital match), Second Blush by Valspar (a close digital match) — the best options for getting Love Potion's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Love Potion?
Love Potion has a estimated lightness value of 41.9, on a scale where 0 is pure black and 100 is pure white — that makes it a mid-depth color with real presence — strong on accent walls, libraries, and rooms with good natural light.
Explore More with Love Potion
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Love Potion's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.