Purple Beech by Dutch Boy paint color
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Ref. #966E7C · 347-6DB

Purple Beech

19%LRV Value
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Purple Beech works as a warm neutral anchor — pairs cleanly with most existing palettes and reads forgiving across lighting conditions. At LRV 19 it reads as a deep, enveloping shade — best on accent walls, dining rooms, and spaces where atmosphere matters more than reflected light. Skip it if you want a crisp, cool-modern look, or in rooms with heavy north light that can pull its warmth slightly muddy.

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Purple Beech Technical Profile

What color is Dutch Boy Purple Beech (347-6DB)? It's a deep warm neutral — hex #966E7C, LRV 19. The closest cross-brand equivalent to Purple Beech is PPG Wild Geranium — a near-identical match on the wall, with Benjamin Moore Aplomb and Behr Hickory Stick also close. With an LRV of 19, Purple Beech creates a dramatic, enveloping mood — best on accent walls, dining rooms, and intimate spaces where atmosphere matters more than reflected light. As a warm neutral, Purple Beech pairs with off-whites for trim, white oak or walnut floors, and brass or warm brushed nickel hardware. Deep green, navy, or terra-cotta all read well as accent colors. As a deeper neutral, Purple Beech reads as a confident anchor — strongest on accent walls, cabinetry, and moody whole rooms that get enough natural light to keep it from going flat. Warm neutrals come alive under 2700K bulbs, where their underlying yellow or peach undertones add visible warmth. Under 4000K daylight they read cleaner and slightly cooler. Deeper neutrals can read close to black in low light, so preview Purple Beech in the room's actual evening lighting, not just at midday.

HEX Code#966E7C
RGB150, 110, 124
LRV19.1
Color Familyneutral
BrandDutch Boy

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Colors Similar to Purple Beech

Closest digital match based on color values. Always verify with physical samples.

Wild Geranium

PPG

Nearly identical

Aplomb

Benjamin Moore

Nearly identical

Hickory Stick

Behr

Very similar

Moss Rose

Sherwin-Williams

Very similar

Posh Rose

Valspar

Very similar

Montrose Rose

Hirshfield's

Very similar

Montrose Rose

Vista Paint

Very similar

Bohemian Jazz

Dunn-Edwards

Very similar
Recommended Pairings

Colors That Work With Purple Beech

Timeless pairing with clean white trim and a tonal accent wall

Living room with applied paint colors

Side Walls

Purple Beech

#966E7C

Accent Wall

Tonal Shift

A warm shift that adds depth without clashing.

#AD8B85

Trim & Molding

Pure White

Crisp white trim for a clean, traditional look.

#FFFFFF

Customize in Room VisualizerExplore full palette →

Color Palettes for Purple Beech

Color harmonies based on color theory — each swatch links to the closest matching paint.

Opposite on the color wheel — creates vibrant contrast

Base

Wild Geranium

Complement

Garden Fountain

Purple Beech Room Palettes

Color schemes built around this color — each swatch links to the closest matching paint.

Walls

Rosebud Pink

Trim

Super White

Accent

This Color

Pop

Hibiscus Flower

Warm & Inviting

Warm tones with cozy appeal — welcoming and comfortable

Walls

Whispered Lilac

Trim

Super White

Accent

This Color

Pop

Hidden Acre

Cool & Calm

Cool hues with soft contrast — serene and restful

Walls

Candytuft

Trim

Super White

Accent

This Color

Pop

Aquatica

Bold Contrast

Complementary hues with punch — dynamic and striking

Similar Dutch Boy Colors

Other Dutch Boy colors close to Purple Beech.

Rosey Quartz

Dutch Boy · 401-5DB

#917677

Cluster Fig

Dutch Boy · 402-5DB

#8F7875

Panached Purple

Dutch Boy · 346-5DB

#937986

Smoked Rose

Dutch Boy · 302-5DB

#98686B

Lab Gray

Dutch Boy · 447-4DB

#8C7E78

Weathered Plum

Dutch Boy · 403-5DB

#867875

More neutral colors from other brands

Cross-brand colors in the neutral family — useful when you want a similar look from a different brand.

Spring Forest

Vista Paint · 0738

#65906D

Inevitable

PPG · 10-24

#9DAAB9

Deep Wine

PPG · 75RR 06/129

#604245

Glass Slippers

Valspar · 1003-8A

#BAA0B1

Sandlot Gray

Benjamin Moore · 2107-50

#BEB0A7

Thunder Bay

PPG · 1144-2

#CBD9D7

Purple Beech — Frequently Asked Questions

What colors match Purple Beech from other brands?
The closest cross-brand equivalents to Purple Beech are Wild Geranium by PPG (a near-identical match), Aplomb by Benjamin Moore (a near-identical match), Hickory Stick by Behr (a very close match). These are ranked with the CIEDE2000 color-difference formula, which scores how similar two colors actually look to the eye rather than matching them by name — so they're the best options for getting Purple Beech's look in a brand your local store carries. Always confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Purple Beech?
Purple Beech has a Light Reflectance Value (LRV) of 19.1, on a scale where 0 is pure black and 100 is pure white. That makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light. LRV is the most reliable guide to how light or dark a paint will read in a real room — more dependable than the swatch on your screen, which varies by monitor.

Explore More with Purple Beech

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Related Reading

How to Match Paint Colors Across Brands

The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.

Paint Sheen Guide

Flat, eggshell, satin, or semi-gloss — the right finish for Purple Beech depends on the room. Here's how to choose.

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