Urban Charm 0337 is a beige paint color from Hirshfield's. It has a hex value of #AEA28C, LRV 37 and a neutral undertone. Its closest cross-brand match is Westover Hills from Vista Paint (nearly identical), with 49 more equivalents across other brands.
Ref. #AEA28C · 0337
Urban Charm
37%LRV Value
NeutralUndertone
Urban Charm Technical Profile
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Urban Charm in Every Brand
The closest equivalent to Urban Charm in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
Hirshfield'sUrban Charm
Nearly identical
Vista PaintWestover Hills
Westover Hills
Vista Paint
Nearly identical
Turret
Benjamin Moore
Nearly identical
Principle Greige
Dutch Boy
Nearly identical
Safari Vest
Behr
Nearly identical
Prairie Grass
Sherwin-Williams
Nearly identical
Macramé Knot
Dunn-Edwards
Nearly identical
Arid Plains
Valspar
Nearly identical
Antiquity
Kilz
Nearly identical
Grand Canyon Tan
PPG
Very similar
Light Gray
Farrow & Ball
Very similar
Stone .05
Colorhouse
Very similar
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Urban Charm
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Urban Charm
#AEA28C
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#A7AD85
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Urban Charm
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Urban Charm Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Hirshfield's Colors
Other Hirshfield's colors close to Urban Charm.
More beige colors from other brands
Cross-brand colors in the beige family — useful when you want a similar look from a different brand.
Urban Charm — Frequently Asked Questions
What undertone does Urban Charm have?
Urban Charm by Hirshfield's has a neutral undertone and sits in the beige color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Urban Charm in your own space before committing.
What colors match Urban Charm from other brands?
The closest cross-brand equivalents to Urban Charm are Westover Hills by Vista Paint (a near-identical match), Urban Charm by Vista Paint (a near-identical match), Deep Marsh by Vista Paint (a near-identical match) — the best options for getting Urban Charm's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Urban Charm?
Urban Charm has a Light Reflectance Value (LRV) of 36.7, on a scale where 0 is pure black and 100 is pure white — that makes it a mid-depth color with real presence — strong on accent walls, libraries, and rooms with good natural light.
Explore More with Urban Charm
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Urban Charm's neutral undertone matters more than its surface color — and how to read undertones in any paint chip.