Ref. #7C70AA · 1256
Plum Preserve
19%LRV Value
Warm (Pink)Undertone
Plum Preserve Technical Profile
What color is Plum Preserve? It's a deep warm blue with the hex code #7C70AA. Colors similar to Plum Preserve include Vista Paint Plum Preserve, Vista Paint Blooming Lilac, Behr Purple Potion. Plum Preserve has a warm (pink) undertone, which affects how it pairs with trim, flooring, and adjacent wall colors. With an LRV of 19, Plum Preserve creates a dramatic, enveloping mood — best on accent walls, dining rooms, and intimate spaces where atmosphere matters more than reflected light. Pair it with cool whites like Chantilly Lace, walnut or rift-cut oak floors, and brushed nickel or polished chrome hardware. Brass accents add warmth for a layered look. Blues stay crisp under 4000K+ cool LEDs. Under 2700K warm bulbs they can read grayer or shift slightly purple — particularly true for mid-tone and saturated blues.
Colors Similar to Plum Preserve
Closest digital match based on color values. Always verify with physical samples.
Recommended Pairings
Colors That Work With Plum Preserve
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Plum Preserve
#7C70AA
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#A185AD
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Plum Preserve
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Plum Preserve Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Hirshfield's Colors
Other Hirshfield's colors close to Plum Preserve.
More blue colors from other brands
Cross-brand colors in the blue family — useful when you want a similar look from a different brand.
Plum Preserve — Frequently Asked Questions
What undertone does Plum Preserve have?
Plum Preserve by Hirshfield's has a warm (pink) undertone and belongs to the blue color family.
What colors match Plum Preserve from other brands?
The closest matches are Plum Preserve by Vista Paint (#7C70A9), Blooming Lilac by Vista Paint (#8173AB), Purple Potion by Behr (#7570AC). Always verify with physical samples.
What is the LRV of Plum Preserve?
Plum Preserve has an LRV of 18.8, where 0 is pure black and 100 is pure white.
Explore More with Plum Preserve
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Plum Preserve's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.