Ref. #998069 · 1077-5
Chocolate Moment
23%LRV Value
NeutralUndertone
Chocolate Moment Technical Profile
What color is Chocolate Moment? It's a deep warm brown with the hex code #998069. Colors similar to Chocolate Moment include MPC Beigewood, Sherwin-Williams Rookwood Clay, MPC Beaver Creek. Chocolate Moment has a neutral undertone, which affects how it pairs with trim, flooring, and adjacent wall colors. With an LRV of 23, Chocolate Moment creates a dramatic, enveloping mood — best on accent walls, dining rooms, and intimate spaces where atmosphere matters more than reflected light. As a warm neutral, Chocolate Moment pairs with off-whites for trim, white oak or walnut floors, and brass or warm brushed nickel hardware. Deep green, navy, or terra-cotta all read well as accent colors. Warm neutrals come alive under 2700K bulbs, where their underlying yellow or peach undertones add visible warmth. Under 4000K daylight they read cleaner and slightly cooler.
Colors Similar to Chocolate Moment
Closest digital match based on color values. Always verify with physical samples.
Recommended Pairings
Colors That Work With Chocolate Moment
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Chocolate Moment
#998069
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#ADAD85
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Chocolate Moment
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Chocolate Moment Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar PPG Colors
Other PPG colors close to Chocolate Moment.
More brown colors from other brands
Cross-brand colors in the brown family — useful when you want a similar look from a different brand.
Chocolate Moment — Frequently Asked Questions
What undertone does Chocolate Moment have?
Chocolate Moment by PPG has a neutral undertone and belongs to the brown color family.
What colors match Chocolate Moment from other brands?
The closest matches are Beigewood by MPC (#9B8067), Rookwood Clay by Sherwin-Williams (#9A7E64), Beaver Creek by MPC (#978067). Always verify with physical samples.
What is the LRV of Chocolate Moment?
Chocolate Moment has an LRV of 23.2, where 0 is pure black and 100 is pure white.
Explore More with Chocolate Moment
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Chocolate Moment's neutral undertone matters more than its surface color — and how to read undertones in any paint chip.