Frankly Scarlet 70RR 15/400 is a red paint color from PPG. It has a hex value of #AF4A61, estimated LRV 15 and a warm (pink) undertone. Its closest cross-brand match is Gala Pink from Sherwin-Williams (nearly identical), with 49 more equivalents across other brands.
PPG · #AF4A61 · 70RR 15/400
Frankly Scarlet
15%Estimated LRV
Warm (Pink)Undertone
Frankly Scarlet Technical Profile
HEX Code#AF4A61
RGB175, 74, 97
Estimated LRV14.9
UndertoneWarm (Pink)
Digital swatches and calculated matches are approximations. Catalog LRV values may be calculated estimates, not manufacturer measurements. Data and matching method. Check the brand reference and physical samples before purchase.
Color Familyred
BrandPPG
Test it in your room
Place physical samples beside your flooring and trim. Check them in daylight and with your evening lights before buying paint.
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Compare alternatives to Frankly Scarlet
Digital candidates from other paint brands, ranked by color similarity. Always verify with a physical sample. How we calculate match accuracy →
Gala Pink
Sherwin-Williams
#B04B63
Close digital match
Mineral Red
Behr
#B04B5F
Close digital match
Cherry Wine
Benjamin Moore
#AE495C
Close digital match
Punky Pink
Vista Paint
#AF4B5C
Close digital match
Punky Pink
Hirshfield's
#B2485B
Similar digital color
Pink Dahlia
Dunn-Edwards
#B94C66
Similar digital color
Glorious
Valspar
#BC4666
Similar digital color
Neon Hippie
Dutch Boy
#B54D6E
Similar digital color
Bright Orchid
Kilz
#9F3A4F
Visible digital difference
Petal .04
Colorhouse
#AA3E71
Visible digital difference
Telemagenta
RAL
#D72D6D
Visible digital difference
Incarnadine
Farrow & Ball
#A04344
Visible digital difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Generated palette previews
Colors That Work With Frankly Scarlet
These are generated digital colors, not named manufacturer paints. Use the palette tools to find paint candidates, then compare physical samples.
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Frankly Scarlet
#AF4A61
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#B08A7C
Trim & Molding
Digital white
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Frankly Scarlet
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Frankly Scarlet Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar PPG Colors
Other PPG colors close to Frankly Scarlet.
More red colors from other brands
Cross-brand colors in the red family — useful when you want a similar look from a different brand.
Frankly Scarlet — Frequently Asked Questions
What undertone does Frankly Scarlet have?
Frankly Scarlet by PPG has a warm (pink) undertone and sits in the red color family. This is a digital classification, not a prediction of physical paint under every light. Compare samples in your own space.
What colors match Frankly Scarlet from other brands?
The closest cross-brand equivalents to Frankly Scarlet are Gala Pink by Sherwin-Williams (a close digital match), Mineral Red by Behr (a close digital match), Cherry Wine by Benjamin Moore (a close digital match) — the best options for getting Frankly Scarlet's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Frankly Scarlet?
Frankly Scarlet has a estimated lightness value of 14.9, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Frankly Scarlet
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Frankly Scarlet's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.