Frankly Scarlet 70RR 15/400 is a red paint color from PPG. It has a hex value of #AF4A61, LRV 15 and a warm (pink) undertone. Its closest cross-brand match is Gala Pink from Sherwin-Williams (nearly identical), with 49 more equivalents across other brands.
Ref. #AF4A61 · 70RR 15/400
Frankly Scarlet
15%LRV Value
Warm (Pink)Undertone
Frankly Scarlet Technical Profile
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Frankly Scarlet in Every Brand
The closest equivalent to Frankly Scarlet in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
PPGFrankly Scarlet
Nearly identical
Sherwin-WilliamsGala Pink
Gala Pink
Sherwin-Williams
Nearly identical
Mineral Red
Behr
Nearly identical
Cherry Wine
Benjamin Moore
Nearly identical
Punky Pink
Vista Paint
Nearly identical
Punky Pink
Hirshfield's
Very similar
Pink Dahlia
Dunn-Edwards
Very similar
Glorious
Valspar
Very similar
Neon Hippie
Dutch Boy
Very similar
Bright Orchid
Kilz
Visible difference
Petal .04
Colorhouse
Visible difference
Telemagenta
RAL
Visible difference
Incarnadine
Farrow & Ball
Visible difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Frankly Scarlet
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Frankly Scarlet
#AF4A61
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#B08A7C
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Frankly Scarlet
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Frankly Scarlet Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar PPG Colors
Other PPG colors close to Frankly Scarlet.
More red colors from other brands
Cross-brand colors in the red family — useful when you want a similar look from a different brand.
Frankly Scarlet — Frequently Asked Questions
What undertone does Frankly Scarlet have?
Frankly Scarlet by PPG has a warm (pink) undertone and sits in the red color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Frankly Scarlet in your own space before committing.
What colors match Frankly Scarlet from other brands?
The closest cross-brand equivalents to Frankly Scarlet are Gala Pink by Sherwin-Williams (a near-identical match), Mineral Red by Behr (a near-identical match), Cherry Wine by Benjamin Moore (a near-identical match) — the best options for getting Frankly Scarlet's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Frankly Scarlet?
Frankly Scarlet has a Light Reflectance Value (LRV) of 14.9, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Frankly Scarlet
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Frankly Scarlet's warm (pink) undertone matters more than its surface color — and how to read undertones in any paint chip.