Wright Shell Pink

Technical Profile

What color is Wright Shell Pink? It's a light warm red with the hex code #ECC9CA. Colors similar to Wright Shell Pink include Hirshfield's Pink Coral, Benjamin Moore Petunia Pink, Vista Paint Pink Coral. Comparing swatches side by side is the best way to spot the subtle differences that distinguish these close color relatives. Wright Shell Pink has a warm (pink) undertone, which affects how it pairs with trim, flooring, and adjacent wall colors. Understanding a color's undertone is key to avoiding combinations that clash — it often matters more than the surface color itself. Wright Shell Pink (#ECC9CA) by PPG is a light red paint color with a balanced saturation that feels natural and approachable. It delivers a bright, welcoming quality that keeps interiors feeling fresh. On the temperature spectrum this shade leans toward warmth, adding coziness and inviting energy. In its RGB breakdown, red is the dominant channel, which gives it a subtle rosy warmth even under different lighting conditions. With a Light Reflectance Value of 82, it reflects the vast majority of light, helping smaller rooms feel more spacious. This soft rose tone is a popular pick for dining rooms and living spaces that benefit from a gentle, flattering glow. Eggshell or satin finishes complement light tones nicely, balancing a subtle sheen with durability for high-traffic areas. For color coordination, Wright Shell Pink pairs beautifully with teal tones for bold complementary contrast, or with neighboring orange and magenta hues for a harmonious, flowing palette. Its warm (pink) undertone means trim and ceiling whites should lean neutral to avoid a jarring clash. If PPG is unavailable in your area, close cross-brand alternatives exist from Hirshfield's, Benjamin Moore, Vista Paint and others. In terms of mood and atmosphere, Wright Shell Pink radiates an inviting, sun-washed warmth that makes guests feel immediately at ease. Designers often reach for shades like this when the goal is to shape how a room feels, not just how it looks. This shade is a natural fit for traditional, Mediterranean, and eclectic décor styles. As part of the PPG palette, Wright Shell Pink benefits from a curated selection of coordinating colors that the brand recommends for trim, accent, and ceiling pairings. High-LRV colors like Wright Shell Pink are forgiving in most lighting conditions, but they can pick up reflected color from adjacent walls, flooring, or large furniture pieces, so evaluate samples in situ. This tone works well alongside natural textures like jute rugs, bleached wood, ceramic tile, and woven baskets, building an inviting, tactile space. You can order Wright Shell Pink (FLLW943) directly from PPG or through major paint retailers, and we recommend purchasing a peel-and-stick sample to preview it on your wall before buying gallons.