Charisma 6605 is a red paint color from Sherwin-Williams. It has a hex value of #EE9489, LRV 41 and a warm (golden) undertone. Its closest cross-brand match is Passion Fruit from Benjamin Moore (nearly identical), with 49 more equivalents across other brands.
Ref. #EE9489 · 6605
Charisma
41%LRV Value
Warm (Golden)Undertone
Charisma Technical Profile
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Charisma in Every Brand
The closest equivalent to Charisma in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
Sherwin-WilliamsCharisma
Nearly identical
Benjamin MoorePassion Fruit
Passion Fruit
Benjamin Moore
Nearly identical
Fresh Salmon
PPG
Nearly identical
Corallize
Dutch Boy
Nearly identical
Salmon Rose
Valspar
Nearly identical
Adonis Glow
Vista Paint
Very similar
Adobe Avenue
Dunn-Edwards
Very similar
Siren
Behr
Very similar
Rose Essence
Hirshfield's
Very similar
Coral Ridge
Kilz
Very similar
Petal .03
Colorhouse
Visible difference
Light Pink
RAL
Visible difference
Red Earth
Farrow & Ball
Visible difference
Seeing a close call? Order a peel-and-stick sample of Charisma — or sample it next to its top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Charisma
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Charisma
#EE9489
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#C7A36B
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Charisma
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Charisma Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Sherwin-Williams Colors
Other Sherwin-Williams colors close to Charisma.
More red colors from other brands
Cross-brand colors in the red family — useful when you want a similar look from a different brand.
Charisma — Frequently Asked Questions
What undertone does Charisma have?
Charisma by Sherwin-Williams has a warm (golden) undertone and sits in the red color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Charisma in your own space before committing.
What colors match Charisma from other brands?
The closest cross-brand equivalents to Charisma are Passion Fruit by Benjamin Moore (a near-identical match), Fresh Salmon by PPG (a near-identical match), Corallize by Dutch Boy (a near-identical match) — the best options for getting Charisma's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Charisma?
Charisma has a Light Reflectance Value (LRV) of 41.2, on a scale where 0 is pure black and 100 is pure white — that makes it a mid-depth color with real presence — strong on accent walls, libraries, and rooms with good natural light.
Explore More with Charisma
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Charisma's warm (golden) undertone matters more than its surface color — and how to read undertones in any paint chip.