Natural Choice 7011 is a orange paint color from Sherwin-Williams. It has a hex value of #E3DED0, LRV 73 and a neutral undertone. Its closest cross-brand match is Southern Breeze from PPG (nearly identical), with 49 more equivalents across other brands.
Ref. #E3DED0 · 7011
Natural Choice
73%LRV Value
NeutralUndertone
Natural Choice Technical Profile
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Natural Choice in Every Brand
The closest equivalent to Natural Choice in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
Sherwin-WilliamsNatural Choice
Nearly identical
PPGSouthern Breeze
Southern Breeze
PPG
Nearly identical
Strand of Pearlsreg
Benjamin Moore
Nearly identical
Gracious
Valspar
Nearly identical
Feather Stone
Vista Paint
Nearly identical
Worn Pages
Dutch Boy
Nearly identical
Feather Stone
Hirshfield's
Nearly identical
School House White
Farrow & Ball
Nearly identical
Predictable
Behr
Nearly identical
Crystal Haze
Dunn-Edwards
Nearly identical
Cashmere White
Kilz
Nearly identical
Bisque .03
Colorhouse
Nearly identical
Seeing a close call? Order a peel-and-stick sample of Natural Choice — or sample it next to its top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Natural Choice
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Natural Choice
#E3DED0
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#A4AD85
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Natural Choice
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Natural Choice Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Sherwin-Williams Colors
Other Sherwin-Williams colors close to Natural Choice.
More orange colors from other brands
Cross-brand colors in the orange family — useful when you want a similar look from a different brand.
Natural Choice — Frequently Asked Questions
What undertone does Natural Choice have?
Natural Choice by Sherwin-Williams has a neutral undertone and sits in the orange color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Natural Choice in your own space before committing.
What colors match Natural Choice from other brands?
The closest cross-brand equivalents to Natural Choice are Southern Breeze by PPG (a near-identical match), Strand of Pearlsreg by Benjamin Moore (a near-identical match), Gracious by Valspar (a near-identical match) — the best options for getting Natural Choice's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Natural Choice?
Natural Choice has a Light Reflectance Value (LRV) of 73.1, on a scale where 0 is pure black and 100 is pure white — that makes it a light, reflective color that bounces plenty of light back into a room — well-suited to north-facing spaces, hallways, and smaller rooms that need to feel brighter.
Explore More with Natural Choice
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Natural Choice's neutral undertone matters more than its surface color — and how to read undertones in any paint chip.