Tower Tan 7704 is a orange paint color from Sherwin-Williams. It has a hex value of #D5B59B, LRV 50 and a neutral undertone. Its closest cross-brand match is Kraft Paper from Dunn-Edwards (nearly identical), with 49 more equivalents across other brands.
Ref. #D5B59B · 7704
Tower Tan
50%LRV Value
NeutralUndertone
Tower Tan Technical Profile
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Tower Tan in Every Brand
The closest equivalent to Tower Tan in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
Sherwin-WilliamsTower Tan
Nearly identical
Dunn-EdwardsKraft Paper
Kraft Paper
Dunn-Edwards
Nearly identical
Early Tan
Vista Paint
Nearly identical
Canewood
Behr
Nearly identical
Tan Suede Gloves
PPG
Nearly identical
Deer Field
Benjamin Moore
Nearly identical
Crowned One
Hirshfield's
Nearly identical
Pale Powder
Valspar
Very similar
Templeton Pink
Farrow & Ball
Very similar
Summer Melon
Kilz
Very similar
Sand Dunes
Dutch Boy
Very similar
Seeing a close call? Order a peel-and-stick sample of Tower Tan — or sample it next to its top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Tower Tan
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Tower Tan
#D5B59B
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#B2AF80
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Tower Tan
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Tower Tan Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Sherwin-Williams Colors
Other Sherwin-Williams colors close to Tower Tan.
More orange colors from other brands
Cross-brand colors in the orange family — useful when you want a similar look from a different brand.
Tower Tan — Frequently Asked Questions
What undertone does Tower Tan have?
Tower Tan by Sherwin-Williams has a neutral undertone and sits in the orange color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Tower Tan in your own space before committing.
What colors match Tower Tan from other brands?
The closest cross-brand equivalents to Tower Tan are Kraft Paper by Dunn-Edwards (a near-identical match), Early Tan by Vista Paint (a near-identical match), Canewood by Behr (a near-identical match) — the best options for getting Tower Tan's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Tower Tan?
Tower Tan has a Light Reflectance Value (LRV) of 49.6, on a scale where 0 is pure black and 100 is pure white — that makes it a mid-depth color with real presence — strong on accent walls, libraries, and rooms with good natural light.
Explore More with Tower Tan
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Tower Tan's neutral undertone matters more than its surface color — and how to read undertones in any paint chip.