Heirloom Red 1010-3 is a red paint color from Valspar. It has a hex value of #7F3639, LRV 7 and a warm (golden) undertone. Its closest cross-brand match is Oriental Red from Kilz (nearly identical), with 49 more equivalents across other brands.
Ref. #7F3639 · 1010-3
Heirloom Red
7%LRV Value
Warm (Golden)Undertone
Heirloom Red Technical Profile
Use this color
Get this color
Some sample and supply links are affiliate links — if you buy through them, Paint Color HQ may earn a small commission at no extra cost to you. It helps keep the site free.
Heirloom Red in Every Brand
The closest equivalent to Heirloom Red in each major paint brand, ranked by how close the match reads. Always verify with a physical sample. How we calculate match accuracy →
ValsparHeirloom Red
Nearly identical
KilzOriental Red
Oriental Red
Kilz
Nearly identical
Beetroot
Sherwin-Williams
Nearly identical
Dozen Roses
Behr
Nearly identical
Dinner Party
Benjamin Moore
Nearly identical
Holden' My Heart
Dutch Boy
Very similar
Oriental Berry
PPG
Very similar
Bright Burgundy
Vista Paint
Very similar
Fruitful Orchard
Hirshfield's
Very similar
Royal Red Flush
Dunn-Edwards
Very similar
Create .05
Colorhouse
Visible difference
Red Violet
RAL
Visible difference
Comparing these brands? Order peel-and-stick samples of your top matches — Samplize buy 8 peel-and-stick samples, get 2 free.
Recommended Pairings
Colors That Work With Heirloom Red
Timeless pairing with clean white trim and a tonal accent wall
Side Walls
Heirloom Red
#7F3639
Accent Wall
Tonal Shift
A warm shift that adds depth without clashing.
#907258
Trim & Molding
Pure White
Crisp white trim for a clean, traditional look.
#FFFFFF
Color Palettes for Heirloom Red
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Heirloom Red Room Palettes
Color schemes built around this color — each swatch links to the closest matching paint.
Warm & Inviting
Warm tones with cozy appeal — welcoming and comfortable
Cool & Calm
Cool hues with soft contrast — serene and restful
Bold Contrast
Complementary hues with punch — dynamic and striking
Similar Valspar Colors
Other Valspar colors close to Heirloom Red.
More red colors from other brands
Cross-brand colors in the red family — useful when you want a similar look from a different brand.
Heirloom Red — Frequently Asked Questions
What undertone does Heirloom Red have?
Heirloom Red by Valspar has a warm (golden) undertone and sits in the red color family. The undertone shifts with light — warmer under 2700K bulbs, cleaner and cooler under 4000K daylight — so sample Heirloom Red in your own space before committing.
What colors match Heirloom Red from other brands?
The closest cross-brand equivalents to Heirloom Red are Oriental Red by Kilz (a near-identical match), Beetroot by Sherwin-Williams (a near-identical match), Stolen Kiss by Sherwin-Williams (a near-identical match) — the best options for getting Heirloom Red's look from a brand your local store carries. Confirm with a physical sample, since sheen and lighting shift the final result.
What is the LRV of Heirloom Red?
Heirloom Red has a Light Reflectance Value (LRV) of 7.4, on a scale where 0 is pure black and 100 is pure white — that makes it a deep, dramatic color best saved for accent walls, dining rooms, and cozy spaces where atmosphere matters more than reflected light.
Explore More with Heirloom Red
Related Reading
How to Match Paint Colors Across Brands
The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.
Understanding Paint Color Undertones
Why Heirloom Red's warm (golden) undertone matters more than its surface color — and how to read undertones in any paint chip.