Wild Rose by Hirshfield's paint color
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Ref. #90343A · 66

Wild Rose

9%LRV Value
Warm (Golden)Undertone
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Wild Rose Technical Profile

What color is Wild Rose? It's a dark warm red with the hex code #90343A. Colors similar to Wild Rose include Vista Paint Wild Rose, Valspar Quite Red, Valspar Cut Ruby. Wild Rose has a warm (golden) undertone, which affects how it pairs with trim, flooring, and adjacent wall colors. With an LRV of 9, Wild Rose creates a dramatic, enveloping mood — best on accent walls, dining rooms, and intimate spaces where atmosphere matters more than reflected light. Pair it with creamy off-whites like Alabaster for trim, walnut or cherry hardwoods, and brass hardware — the warmth keeps reds from feeling clinical. Deep forest green or navy work as bold accent walls. Reds intensify under 2700K-3000K warm bulbs, deepening into wine territory. Under 4000K+ cool LEDs they can read pinker or slightly washed — sample under your actual room lighting before committing.

HEX Code#90343A
RGB144, 52, 58
LRV8.7
UndertoneWarm (Golden)
Color Familyred
BrandHirshfield's
Generate PaletteCompareBuy at Hirshfield's

Colors Similar to Wild Rose

Closest digital match based on color values. Always verify with physical samples.

Wild Rose

Vista Paint

Nearly identical

Quite Red

Valspar

Nearly identical

Red Velvet

Behr

Nearly identical

Raspberry Truffle

Benjamin Moore

Nearly identical

Red Bay

Sherwin-Williams

Nearly identical

Haute Red

Kilz

Nearly identical

Create .05

Colorhouse

Very similar

Ripasso Red

MPC

Very similar
Recommended Pairings

Colors That Work With Wild Rose

Timeless pairing with clean white trim and a tonal accent wall

Living room with applied paint colors

Side Walls

Wild Rose

#90343A

Accent Wall

Tonal Shift

A warm shift that adds depth without clashing.

#9E7759

Trim & Molding

Pure White

Crisp white trim for a clean, traditional look.

#FFFFFF

Customize in Room VisualizerExplore full palette →

Color Palettes for Wild Rose

Color harmonies based on color theory — each swatch links to the closest matching paint.

Opposite on the color wheel — creates vibrant contrast

Base

Wild Rose

Complement

Time to Grow

Wild Rose Room Palettes

Color schemes built around this color — each swatch links to the closest matching paint.

Walls

Santo

Trim

Vienna Dawn

Accent

This Color

Pop

Mullen Pink

Warm & Inviting

Warm tones with cozy appeal — welcoming and comfortable

Walls

Diamond Stud

Trim

Sugar Dust

Accent

This Color

Pop

Glass Bottle

Cool & Calm

Cool hues with soft contrast — serene and restful

Walls

Diamond Stud

Trim

Sugar Dust

Accent

This Color

Pop

Epimethius

Bold Contrast

Complementary hues with punch — dynamic and striking

Similar Hirshfield's Colors

Other Hirshfield's colors close to Wild Rose.

Romantic Night

Hirshfield's · 1138

#96353A

Lover's Kiss

Hirshfield's · 67

#8F3B3D

Parlor Rose

Hirshfield's · 60

#893E39

Codman Claret

Hirshfield's · historic-codman-claret

#8C4040

April Love

Hirshfield's · 1061

#8B3D2F

Romp

Hirshfield's · 1136

#983D48

More red colors from other brands

Cross-brand colors in the red family — useful when you want a similar look from a different brand.

Leaf Rust

Vista Paint · K-1217

#A0392F

Sun Dried Tomato

Sherwin-Williams · 7585

#692B2B

Cloud Number Nine

Vista Paint · C-1070

#F8CEC5

Bleeding Heart

PPG · 1185-5

#E66A77

Coral Bells

Sherwin-Williams · 6593

#BB4B51

Escarlate

MPC · MP860

#DA5D63

Wild Rose — Frequently Asked Questions

What undertone does Wild Rose have?
Wild Rose by Hirshfield's has a warm (golden) undertone and belongs to the red color family.
What colors match Wild Rose from other brands?
The closest matches are Wild Rose by Vista Paint (#8E3237), Quite Red by Valspar (#94353C), Cut Ruby by Valspar (#8C363B). Always verify with physical samples.
What is the LRV of Wild Rose?
Wild Rose has an LRV of 8.7, where 0 is pure black and 100 is pure white.

Explore More with Wild Rose

See It on a Wall

Preview this color in a real room

How Much Paint?

Calculate gallons for your project

Browse red Colors

Explore more shades in this family

Related Reading

How to Match Paint Colors Across Brands

The science behind Delta E and CIEDE2000 — find a Behr equivalent of any Sherwin-Williams shade, or a Benjamin Moore alternative when your store is out of stock.

Understanding Paint Color Undertones

Why Wild Rose's warm (golden) undertone matters more than its surface color — and how to read undertones in any paint chip.

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